YoungUpstarts
SEPTEMBER 17, 2018
If you’re not using mobile software to get there, you should be. Mobile apps have come a long way toward replacing traditional branding methods and logistical support. Mobile apps have come a long way toward replacing traditional branding methods and logistical support. Develop your own mobile app.
YoungUpstarts
MARCH 10, 2014
The advent of mobile platforms has rendered all of those tools passé. We are now a mobile society and the proliferation of smartphones and tablets has given rise to a new paradigm in digital marketing: the mobile app. New releases can be distributed and sold directly to the consumer via the mobile app.
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Up and Running
DECEMBER 25, 2021
Developing a strong employer brand with a consistent mission, values, culture, and employee benefits will undoubtedly benefit your cause. Create interesting recruitment content and distribute it through all relevant social media networks. To pique the interest of such passive prospects, distribute recruitment-related content.
Startup Professionals Musings
JUNE 2, 2021
The old approaches of controlling distribution channels, saturating retail, and methodically scaling your brand awareness don’t protect you anymore. Apple pulled ahead of other mobile phones in its early days largely because it cultivated an ecosystem of software developers who created iPhone apps to meet every consumer niche and need.
YoungUpstarts
SEPTEMBER 15, 2011
During the recent launch of Blackberry 7 OS in Singapore, Research In Motion (RIM) executives had shared that Southeast Asia was a potential hotbed of application developers with whom they were keen to work with. During the launch of Blackberry 7, RIM executives mentioned that Southeast Asia is a key market for developing applications.
Steve Blank
SEPTEMBER 5, 2018
Their idea is that consumers will want a subscription service for short form entertainment (10-minute programs) for mobile rather than full length movies. Will consumers want to watch short-form mobile entertainment? NewTV will depend on partners like telcos to distribute the content. Think YouTube meets Netflix). The result?
Both Sides of the Table
DECEMBER 19, 2011
And while the App Internet is currently more powerful than the Mobile Internet it has fundamental flaws. It isn’t open in either its standards or in the way that applications are marketed and distributed. In other words, our mobile devices are all powerful and the network that they connect into sucks. Sound familiar?
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