A Smart Bear: Startups and Marketing for Geeks

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For marketing early startups: Deep, not wide

A Smart Bear: Startups and Marketing for Geeks

Watch a bunch of interviews of founders of successful companies, and here’s what you don’t hear: We tried eight different marketing channels — AdWords, Facebook, Twitter, Pinterest, social media, events, retargeting, SEO, guest-posting, PR, and so on. Or just give up ?).

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Smart Bear Live 8: Edwin from MeetingKing.com

A Smart Bear: Startups and Marketing for Geeks

We started with the product about three years ago, development, a year later we released it. They have many, many man-years of development and customer development in them. You have your general management meeting and in your general management meeting you talk about product development, about marketing and about finance.