Customer Development is all about gathering a list of what features customers want by talking to them, surveying them, or running “focus groups.” Little Indians and Big Indians At MIPS Computers , my second semiconductor company, I was the VP of Marketing and defacto head of Sales. And it’s certainly not Customer Development. MORE >>

This post describes how companies using the Customer Development model can increase their credibility, valuation and probability of getting a first round of funding by presenting their results in a “Lesson Learned&# venture pitch. Your presentation doesn’t have a single word about Lean Startups or Customer Development. Later?” MORE >>

The Customer Development process is the way startups quickly iterate and test each element of their business model , reducing customer and market risk. The first step of Customer Development is called Customer Discovery. CEO – “Well, we’ve missed our sales numbers for the last six months.”  VP of Sales – “Sure.”  MORE >>

skip to main | skip to sidebar 24 January 2010 Startup Business Development Strategies: 7 Tips For Putting Together Stellar Deals Business development is fun. Putting together partnership deals requires a special combination of hustle, strategic thinking, technical chops, project management, and sales and negotiation skills. MORE >>

Market By Numbers on Twitter | Entries RSS | Comments RSS Market By Numbers High-Tech Marketing and Customer Development Home What is Customer Development? The number one problem with Customer Development in B2B environments is that startups begin the Customer Development process too late.  Based on the bottom-line?  MORE >>