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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

Marketers can use this framework to evaluate the risks associated with different growth strategies. Strategic alliances with other brands to develop offerings or leverage each others’ distribution channels. Defining your growth model is the foundational stage of building your growth process. Market penetration. Partnerships.

Marketing 115
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How to Establish an Agency Content Strategy When Outbound Stops Working

ConversionXL

Interviewing them will provide you with their wants and needs from a messaging perspective and uncover topic ideas and distribution channels. Much like your audience analysis report, it will ensure everyone involved in the planning, production, and distribution process is aligned. Select your content distribution channels.

Audience 127
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State of VC 2.0

View from Seed

The three-question framework goes as such: Q: How much tech-related market cap will be created in the next 10-20 years? That’s a bit of a cautionary tale to VC investors today who might think it’s inevitable that the private value they are enjoying in their portfolios will certainly translate to distributions in the near future.

Valuation 319
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State of VC 2.0

View from Seed

The three-question framework goes as such: Q: How much tech-related market cap will be created in the next 10-20 years? That’s a bit of a cautionary tale to VC investors today who might think it’s inevitable that the private value they are enjoying in their portfolios will certainly translate to distributions in the near future.

Valuation 295
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Flexible VC, a New Model for Companies Targeting Profitability

David Teten

Seed-stage compatible: Like traditional equity VC investors, Flexible VCs accomodate early-stage investment risk within their portfolios better than a traditional RBI funder. Early liquidity. Flexible VC creates early liquidity which can be either reinvested or distributed to LPs. Short track record.

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Is Strategic Money an Oxymoron?

Both Sides of the Table

So I thought I’d try to lay out a framework for how you should think about it as many you will inevitably be faced with this experience. When they promise to help you with marketing, sales, distribution, integrated product development, etc. And I had 2 “strategic&# investors in my first company. it sure is tempting.

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A Question About Risk That Founders Forget to Ask VCs

Hunter Walker

At the early stages, EVERY company still has significant risks associated with it. Distribution / growth risk. For consumer startups, the hardest risk to take is distribution / growth risk since 99.9% ” In four years and hundreds (1,000?) of pitch meetings, I’m not sure it’s been asked of me.

Founder 48