crowdSPRING Blog

MAY 10, 2013

The Damaging Psychology of Down Rounds | by Mark Suster – [link]. What Steve Jobs Can Teach Us About Management and Leadership – [link]. 7 A/B Testing Blunders That Even Experts Make – [link]. Urgency and accountability are two sides of the innovation coin – [link]. “Embrace skeptics. ” [link].

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Steve Blank

NOVEMBER 2, 2009

In times when venture capital is hard to get, investors extract high costs for failure (down-rounds, cram downs , new management teams, shut down the company.) Marketing demand creation programs (Search Engine Marketing, Public Relations, Advertising, Lead Generation, Trade Shows, etc.)

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crowdSPRING Blog

FEBRUARY 21, 2014

How You Get Slaughtered in a Down Round: When Taking Venture Capital Doesn’t Go as Planned – crowdspring.co/MvF29W. Facebook and WhatsApp: The Nineteen-Billion-Dollar App – crowdspring.co/1jOdRlK. DHL Pranked UPS Into Advertising For Them – crowdspring.co/1jOeA6v. “If you want to sell ads, sell ads.

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