How to Craft a Digital Advertising Strategy that Combats Rising Costs and Captures New Customers
ConversionXL
NOVEMBER 10, 2021
Except it does it without relying on organic search engine optimization to make an impact. Rather, we repurposed some original content into a downloadable guide format, then advertised it. Leverage Performance PR to build trust with cold traffic. In this example, Promotion PR overlaps with influencer marketing.
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