article thumbnail

Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

But being best-in-class at online marketing is also a sine qua non to standout from your peer group. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. Online marketing uses techniques for driving promotion and place.

SEM 379
article thumbnail

Transforming Marketing With Artificial Intelligence

Duct Tape Marketing

Transforming Marketing With Artificial Intelligence written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Paul Roetzer. In this episode of the Duct Tape Marketing Podcast , I interview Paul Roetzer. 5:18] How will AI impact the marketing profession? [7:21]

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Email Marketing Is (Still) Important In 2022

Duct Tape Marketing

Why Email Marketing Is (Still) Important In 2022 written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Laura Goldberg. In this episode of the Duct Tape Marketing Podcast , I interview Laura Goldberg. Laura is the Chief Marketing Officer at Constant Contact. ConstantContact.com.

Email 94
article thumbnail

Enhancing Marketing Strategies with AI Assistance

Duct Tape Marketing

Key Takeaway: AI prompts can help marketers generate new concepts, research thoroughly, and develop effective marketing strategies for their clients. Also, by focusing on the emotional and personal aspects of the ideal clients, marketers can create targeted campaigns that resonate with their audience. Like this show?

article thumbnail

How To Make Money With Survey Websites

YoungUpstarts

With these platforms, the former can now conduct market research to improve their companies at a relatively affordable price. Google even has its own market research platform called Screenwise. Aside from answering online surveys, these market research platforms also offer other ways for their members to earn money on the side.

article thumbnail

Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Building loyalty and awareness are top priorities for any social media marketer. More people than ever are using social sites, which is good news for social media marketers. To earn that trust, word-of-mouth marketing leads the way. Yoann Pavy, Head of Digital Marketing, Depop [via MarketingWeek ]. And for good reason.

article thumbnail

How To Improve Your Startup’s Cybersecurity

YoungUpstarts

While your branding, marketing campaigns, and product quality will be at the forefront of your mind, you must not overlook the importance of network and data security. Never download unexpected files. Keep reading to find out how to improve your startup’s cybersecurity. For example, they must: Use impenetrable passwords. Conclusion.

Security 270