10 ways you’ll probably f**k up your startup — Spook Studio — Medium
JANUARY 9, 2014
Simon Sinek’s Golden Circle framework “People don’t buy what you do, they buy why you do it” Simon Sinek If your customers believe in your mission, then they’ll warm to you and listen to what you offer and how. Equally there are others that launch a poor early version of their product in true lean startup style.
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