View from Seed

JULY 21, 2022

There’s an overlooked sector of creators made up of service providers that see content creation and social media just as a means to gain clients so they can focus on their trade. RH: What’s your favorite thing about being an early-stage founder? This is an untapped market of “gig-focused creators”. And your least?

Early Stage 156

Early Stage San Francisco Michigan Portfolio 156

View from Seed

MARCH 3, 2015

We started with a general webinar about how to turn your website into a marketing machine, then we went on to SEO, then blogging, then social media. We hit a challenge once we got to social media, because it was becoming much more crowded in our space with more businesses educating and creating more content. NVV: How did you adjust?

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

View from Seed

MARCH 16, 2016

This is true when it comes to early-stage funding, but also as it relates to support platforms being built by local firms to help Boston-based startups. We also saw the emergence of new early-stage and growth-stage VC firms created by veterans of other Series A and B firms looking to disrupt the traditional venture model.

Boston 215

Boston Early Stage Artificial Inteligence Semantic 215

View from Seed

JULY 28, 2015

Even ignoring Silicon Valley, places like New York and LA seem to have an edge relative to Boston because of its proximity to media outlets and the prevalence of marketers from big and exciting consumer brands or entertainment companies. But when you think of hip, innovative new consumer brands, well, you don’t really think of this town.

Boston 120

Boston Marketing Early Stage Startup 120

View from Seed

DECEMBER 7, 2020

The media world is notoriously difficult to navigate from the outside, and working with PR agencies can be even more of a black box. Prior to NextView , I worked as a journalist at Quartz , where I regularly covered early-stage founders and companies with a focus on the intersections of gender, race, culture, and technology.

PR 177

PR Early Stage Founder Differentiation 177

View from Seed

JUNE 23, 2022

DC: Short-term: Do-it-yourself (DIY) social media influencers in the United States with 100K+ followers. Just a few years ago, we discovered products on social media, then went to an online retailer to make the purchase. RH: What’s your favorite thing about being an early-stage founder? RH: Who are your customers?

DC 156

DC Cambodia eCommerce Social Media 156

View from Seed

MARCH 31, 2015

Editor’s note: Unlike the Ubers and Airbnbs of the tech startup world, seed-stage companies don’t typically have the valuations, awareness, or traction typically associated with press coverage. That said, coverage is important, and early-stage companies would be wise to work with local press in addition to national.

Seed Stage 120

Seed Stage PR North Dakota Startup 120