Startup Lessons Learned

MARCH 13, 2009

Lessons Learned by Eric Ries Friday, March 13, 2009 Dont launch Heres a common question I get from startups, especially in the early stages: when should we launch? Announce a new product, start its PR campaign, and engage in buzz marketing activities. If you are having trouble raising money, sometimes a little PR can help.

San Francisco 168

San Francisco PR Lean Early Stage 168

VC Cafe

JULY 15, 2021

Blogs/ press – to get consumers to learn about your new app, PR remains a viable source, especially when it comes to buzzy/social apps. ProductHunt/ Reddit/ Directories – another form of PR/social media, directories of new products and forums solicit feedback from users and contribute to discovery. Unfortunately not.

Mobile 190

Mobile Social Media Distribution PR 190

mashable.com

SEPTEMBER 12, 2011

And no matter what the latest trends indicate, you will eventually have to spend money on PR and marketing. No doubt early-stage companies can be started on a shoestring by low-paid entrepreneurs, but when financing a scalable, sustainable product, a free application server won’t make much of a difference.

Startup 79

Startup Social Media RSS Social Network 79

This is going to be BIG.

AUGUST 8, 2011

Surely--but then I realize how difficult it is to be an early stage VC in NYC. One year, when I was at the invite-only O'Reilly Foo Camp, I looked around at all of the great entrepreneurs there and wondered how I was fortunate enough to get an invite. What did I do? Do I also worry about being overexposed?

Venture Capital 110

Venture Capital PR Hiring Networking 110

www.forentrepreneurs.com

FEBRUARY 2, 2010

As I ask questions to understand the thinking, what usually comes out is something vague along the lines of web marketing, and/or viral growth with no numbers attached. A quick look around all the B2C startups shows that, although viral growth is often hoped for, in reality it is extremely rare.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

The Next Web

JANUARY 26, 2014

If a big corporation is pushing a new product, you might expect them to take out TV ads, online ads, maybe hire a PR agency and set up big distribution partnerships. Rely on cheaper forms of marketing : Blogging, email, viral tactics etc. PayPal famously offered a $20 2-way reward in their early stages of growth.

Thailand 167

Thailand Social Network PPC Singapore 167

crowdSPRING Blog

NOVEMBER 2, 2012

Lessons from a top Angel Investor: Fabrice Grinda talks about his 100 early-stage investments – [link]. 7 Social Media Mistakes that Can Keep Your Content from Going Viral - [link]. Six best practice tips for email unsubscribe pages | Econsultancy – [link]. Digital Titles at Ad Agencies: Going, Going, Gone?

Social Media 93

Social Media Small Business Design Media 93

Up and Running

MAY 23, 2016

He says, “Spending a few thousand on a domain could make a big difference long term, and give you the credibility and advantage over the competition, especially in the very beginning and early stages of the business.”. Do your own PR. Whether or not you’ve got the budget, doing your own PR to start with is a good idea.

Software Review 74

Software Review Software Delaware Forecast 74

sharkseo.com

NOVEMBER 29, 2010

While those initial links will be very useful in sending traffic your way in the early stage, they can be massive useful later by allowing search engines to find your site and gain authority and link value. Aaron Wall, SEO Book Add a free feature which is accessible, useful, and spreads virally. The result of that?

Bootstrapping 49

Bootstrapping SEO Startup Widget 49

Cracking the Code

JULY 6, 2007

David Cowan , the Bessemer Managing Partner who pioneered early stage investments in automated subscription services ( Verisign , Postini , Netli.), Impact of the recession on SaaS Sales&Marketing pr. Popular Media: the key to viral marketing. Different models require different performance metrics. Software 2.0:

Software Review 66

Software Review Metrics Valuation Technical Review 66

Both Sides of the Table

MAY 7, 2016

From Aspiration to Hero For companies that do have that moment of success where everything seems to come together: funding, hiring, customers, PR, product releases and so forth — you have a “hero” moment where you feel invincible. Maybe it’s the system, maybe it’s me — but either way what could I do differently to change outcomes?

Churn Rate 150

Churn Rate Vesting Dilution Europe 150

Cracking the Code

OCTOBER 10, 2008

While the CAC ratio helps SaaS businesses at scale to manage their Sales and Marketing spend, the SLC is a helpful framework for early stage businesses before you have meaningful data. Impact of the recession on SaaS Sales&Marketing pr. Popular Media: the key to viral marketing. ► 10/04 - 10/11. (2).

Software Review 48

Software Review North America Europe Metrics 48