| |
 eCommerce + Metrics
|
46 articles |
| Page 1 of 1 | Previous | Next | | | ADVENTURISTA SEPTEMBER 23, 2010 eCommerce Rule #5: It’s the service, stupid You should carefully monitor customer-service metrics such as average wait time (email and phone); abandon rate; average call length; and number of calls needed to resolve an issue. In Rule #1, we discussed the importance of building a brand penny by penny with direct response advertising. Don’t rush customers off the phone. | | | | | |
| | | LIGHTSPEED JULY 19, 2010 How to estimate Lifetime Value; Sample cohort analysis. Home About Lightspeed Team jump to navigation How to estimate Lifetime Value; Sample cohort analysis July 19, 2010 Posted by jeremyliew in Ecommerce , ltv , subscription. Many companies track % of repeat purchases as a key business metric. In a social business the metric might be activity (e.g. These are the numbers in blue. | LIGHTSPEED DECEMBER 3, 2010 2011 Consumer Internet Predictions « Lightspeed Venture Partners Blog Home About Lightspeed Team jump to navigation 2011 Consumer Internet Predictions December 3, 2010 Posted by jeremyliew in 2011 , advertising , Consumer internet , Ecommerce , ltv , mobile , predictions , social games. Saving money online has been a real driver of ecommerce growth in 2010. Now, on to my predictions for 2011: __ 1. | ADVENTURISTA OCTOBER 5, 2010 eCommerce Rule #8: WWAD (What Would Amazon Do)? Other Amazon best practices we admire: Metrics-oriented culture. To make a low-margin business work, Amazon has an incredibly metrics-oriented culture. Time and time again, the most successful e-commerce businesses we see share Amazon’s obsession with metrics. But eventually other e-tailers followed suit. Take this to heart. | | | | | | | |
| -
ADVENTURISTA | TUESDAY, SEPTEMBER 14, 2010  eCommerce RULE #2: Customer Lifetime Value (CLTV) is your new pulse
Once you have a good handle on this metric, you shouldn’t be afraid to spend until the marginal CAC (your CAC to acquire the next customer) approaches the CLTV of your next incremental customer, even if it costs more to acquire that new customer than you recoup on his or her first purchase. Treat these profitable customers well. MORE >> -
ADVENTURISTA | THURSDAY, SEPTEMBER 16, 2010  eCommerce RULE #3: The 6 “Cs” are your vital signs: Ignore them at your peril!
These 6 “Cs” are metrics that provide an unparalleled window into the health of your online retail business. Company Net Promoter Score , or NPS, is a customer loyalty metric developed by Satmetrix, Bain & Company, and Fred Reichheld. profitable customer will have a CLTV in excess of its CAC (see next metric). Churn. MORE >> -
FRESH INC.: THE STAFF BLOG | THURSDAY, FEBRUARY 9, 2012  Which Numbers Matter Most?
use three metrics to measure top-line growth in my portfolio companies: traffic, conversions, and sales. Conversion Your conversion metrics show how well you’re able to convert your site visitors into customers. This column only gives the briefest introduction to some of the metrics you’ll need to track. MORE >> -
SOCAL CTO | THURSDAY, AUGUST 4, 2011  32 Questions Developers May Have Forgot to Ask a Startup Founder
What are your key Startup Metrics ? eCommerce - Is this subscription? Analytics/ Metrics - what are the key startup metrics that you will need to track? Are there specific metrics needed for future funding rounds or for operations? tend to ask a lot of questions, challenge aspects, make suggestions. Partners? Comps? MORE >> -
SOCAL CTO | THURSDAY, AUGUST 4, 2011  32 Questions Developers May Have Forgot to Ask a Startup Founder
What are your key Startup Metrics ? eCommerce - Is this subscription? Analytics/ Metrics - what are the key startup metrics that you will need to track? Are there specific metrics needed for future funding rounds or for operations? tend to ask a lot of questions, challenge aspects, make suggestions. Partners? Comps? MORE >>
- How To Pick The Right Idea For Your Startup ONSTARTUPS | MONDAY, AUGUST 29, 2011
- Web 3.0 isn't the Semantic Web, it's Hailstorm 2.0. Why it Matters. 500 HATS | MONDAY, MARCH 31, 2008
- Resumes are for *Shit*. The 4 Things You Really Need: LinkedIn. 500 HATS | MONDAY, OCTOBER 6, 2008
- Proof that speeding up websites improves online business. WATCHING WEBSITES | TUESDAY, SEPTEMBER 29, 2009
- Twitter Link Roundup #26 – Design, Marketing, Small Business, Social Media And More CROWDSPRING BLOG | THURSDAY, FEBRUARY 4, 2010
- Subscriptions are the New BLACK. (+ why Facebook, Google, & Apple. 500 HATS | MONDAY, FEBRUARY 1, 2010
- Twitter Link Roundup #27 – Design, Writing, Marketing, Small Business, Social Media And More CROWDSPRING BLOG | WEDNESDAY, FEBRUARY 10, 2010
- Should Startups Focus on Profitability or Not? BOTH SIDES OF THE TABLE | TUESDAY, DECEMBER 27, 2011
- What is a startup? STARTUP LESSONS LEARNED | MONDAY, JUNE 21, 2010
- Attacking your sucky excuses for not blogging A SMART BEAR: STARTUPS AND MARKETING FOR GEEKS | MONDAY, APRIL 11, 2011
- Managing Startups: Best Posts of 2011 PLATFORMS AND NETWORKS | THURSDAY, DECEMBER 29, 2011
- Native App vs. Web App: Which Is Better for Mobile Commerce? MASHABLE.COM | TUESDAY, MAY 24, 2011
- 2010 Consumer Internet Predictions LIGHTSPEED | FRIDAY, DECEMBER 11, 2009
- How can you improve LTV and CAC? « Lightspeed Venture Partners Blog LIGHTSPEED | TUESDAY, JUNE 15, 2010
- Why online brand spending will create new winners in online ad. LIGHTSPEED | WEDNESDAY, JULY 14, 2010
- Keep Your Revenue Drivers On The Grid GET VENTURE | THURSDAY, APRIL 29, 2010
- The Right Business Model for Your Startup STARTUP MARKETING BLOG | THURSDAY, APRIL 2, 2009
- If they come, I will be successful LAUNCHING TECH VENTURES | SATURDAY, MARCH 3, 2012
- We estimate Zynga revenues around $270M in 2009 and $240M in 2010. LIGHTSPEED | MONDAY, MAY 3, 2010
- Lessons from the leaders – Engagement in social games « Lightspeed. LIGHTSPEED | TUESDAY, MAY 11, 2010
- Startup CEO New Years Resolutions « Lightspeed Venture Partners Blog LIGHTSPEED | THURSDAY, JANUARY 6, 2011
- Gaming business models: Freemium beats advertising « Lightspeed. LIGHTSPEED | TUESDAY, JULY 7, 2009
- Game designers, what do you need to do to get your players to pay. LIGHTSPEED | TUESDAY, AUGUST 18, 2009
- If onling gaming is growing so fast, why are the companies not. LIGHTSPEED | WEDNESDAY, MAY 6, 2009
- Social Gaming Summit panel writeups « Lightspeed Venture Partners Blog LIGHTSPEED | TUESDAY, JUNE 23, 2009
- Bazaarvoice Launches Social Commerce Insights AUSTIN STARTUP | FRIDAY, OCTOBER 1, 2010
- Interview with CEO of Zoosk « Lightspeed Venture Partners Blog LIGHTSPEED | THURSDAY, APRIL 8, 2010
- Google sez: I'm STILL the JUGGERNAUT, BITCH! (courtesy of web. 500 HATS | THURSDAY, APRIL 17, 2008
- Where will the next ad network breakthrough come from. LIGHTSPEED | THURSDAY, SEPTEMBER 24, 2009
- People under the age of 30 use Myspace more than Facebook. LIGHTSPEED | THURSDAY, JULY 30, 2009
- Raising $$ on AngelList? Working w/ McClure? Ask Jody Sherman BOTH SIDES OF THE TABLE | SUNDAY, MARCH 6, 2011
- Eric Ries: The science of lean startups. Video & transcript of talk at Business of Software 2010. BUSINESS OF SOFTWARE BLOG | MONDAY, SEPTEMBER 12, 2011
- Startup CTO Speaking SOCAL CTO | MONDAY, MAY 21, 2012
- Startups Should Not Raise Funding, Really? MARK BIRCH | THURSDAY, OCTOBER 20, 2011
- Best practices in MMOG metrics « Lightspeed Venture Partners Blog LIGHTSPEED | THURSDAY, APRIL 30, 2009
| |
