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The Strand: How an 86-Year Old Bookstore Uses Technology

Hunter Walker

Bookstores are a generally challenged retail sector as ecommerce and ebooks have resulted in many local shops closing their doors. Through developing partnerships, launching new and iterative products, and sourcing creative sales channels, my goal is to ensure the Strand shopper is a satisfied one. It is a huge hit.

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The CXL Guide to TikTok Ads: How to Use Them to Acquire New Customers

ConversionXL

TikTok Ads give you the chance to put your products in front of the platform’s highly engaged user base to raise brand awareness , build relationships and increase sales. TikTok users embrace ecommerce. Moreover, sales efficiency was two times higher than the digital media average in the U.S. Branded Hashtag Challenge.

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