Brandanew
SEPTEMBER 2, 2016
A lot of people have problems with marketing because they often don’t understand it all too well. The whole world of marketing can be confusing. Pitching your business services and products in the structured way can make a huge difference to your bottom line. A correctly set-up marketing network can make lead generation easy. Here are some tips to help you learn how to get started!
ConversionXL
SEPTEMBER 2, 2016
As an optimizer, you might be thinking that user interviews fall outside your role. Or, perhaps, that they are a “nice to have” on the qualitative conversion research checklist. Worse, you might be conducting and analyzing user interviews with an “I’ll just wing it” mindset. User interviews are more complex and important than most optimizers realize.
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YoungUpstarts
SEPTEMBER 2, 2016
By Siva Ganeshanandan, Director, APAC, Adobe Marketing Cloud. The response to the game’s highly-anticipated release has been incredible, with the app surpassing over $160 million in worldwide revenue within its first month of launch. On the business front, we’ve seen no shortage of big names jumping on the Pokémon GO bandwagon – mobile e-hailing application Grab released a map of Pokémon locations in Singapore with the help of user-generated input, Singaporean telco SingTel released thousands of
Startup Professionals Musings
SEPTEMBER 2, 2016
Superstars in business are the ones who get things done, not the ones who work the most hours or are always busy. Whether it be in a startup or a large enterprise, everyone can name those few individuals who stand out as unstoppable, and always seem to be in the forefront of results. Yet if you think about it, it’s not always clear how they do it, or what it takes to be like them.
Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic
Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in
Small Business Force
SEPTEMBER 2, 2016
In other words, people don't pay money for a solution unless it solves their problem. As Theodore Levitt, economist and Harvard Business School professor, so perfectly put it: "People don’t want to buy a quarter-inch drill, they want a quarter-inch hole." In this time of great technological innovation, no matter how cool or dazzling a new product might be, at the end of the day, if ain’t solving a customer problem or addressing a customer need, nobody is buying it!
YoungUpstarts
SEPTEMBER 2, 2016
Marketing has changed dramatically in the last 20 years, once upon a time the only way that you could put your company out there for prospective customers was with flyers, banners, posters, newspapers or if you had the money, TV ads and radio commercials. The dawn of the internet age has not only seen several more advertising avenues opening up but it has also altered the way in which advertisers think about marketing products.
Start Up Roar brings together the best content for start up professionals from the widest variety of industry thought leaders.
SiliconHills
SEPTEMBER 2, 2016
Launching a new venture is extremely difficult. That’s why healthcare incubators and accelerators can play a vital role in a company’s success early on by connecting them with financing, work space, mentors, customers, business programs and more. Healthcare is a $5 trillion industry globally and about half that is U.S. healthcare expenditures.
YFS Magazine
SEPTEMBER 2, 2016
You can probably name a dozen brands that have carved a niche for themselves by cultivating a unique brand identity, but have you ever wondered how they did it?
Bryce Dot VC
SEPTEMBER 2, 2016
Details are still coming in on the specifics around yesterday’s explosion of the SpaceX Falcon 9 vehicle. Here’s what we do know from the company’s own press release: At approximately 9:07am ET, during standard pre-launch static fire test for the AMOS-6 mission, there was an anomaly at SpaceX’s Cape Canaveral space launch complex 40 resulting in the loss of the vehicle.
YFS Magazine
SEPTEMBER 2, 2016
Access to capital, technical talent, affordable living and office space are all important factors to entrepreneurs looking to start their own business.
Austin Startup
SEPTEMBER 2, 2016
OK, well it was really more of a bistro, but that opening sounded better. Continue reading on Austin Startups ».
Reid Hoffman
SEPTEMBER 2, 2016
Recall Judge Aaron Persky: For casually assaulting a passed-out woman he’d crossed paths with at a party, [former Stanford student Brock] Turner spent 92 days in jail. This woefully unjust sentence sends a powerful message about how our culture systematically discounts and excuses sexual violence against women. To counteract that message, we must send equally powerful messages that signal our demand for reform.
Duct Tape Marketing
SEPTEMBER 2, 2016
6-Step Checklist for Revamping Your Small Business’ Online Presence written by Guest Post read more at Duct Tape Marketing. photo credit Pexels. It’s 2016. The days of prospective customers sauntering down Main Street or even flipping through the Yellow Pages in hopes of stumbling upon your business are long gone. We live in the Age of Information now, and the Internet is king of the castle.
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