Mon.Nov 09, 2015

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Should You Optimize for Micro-Conversions?

ConversionXL

If we’re supposed to optimize what’s closest to the money, what is the value in optimizing for micro-conversions? Many blog posts have espoused this as a way to incrementally increase revenue and final conversions, but does tweaking stuff unrelated to purchase actually assist your bigger goals? There are many different opinions on this question. What Are Micro-Conversions?

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5 Tips For Improving Franchise SEO Rankings

Duct Tape Marketing

5 Tips For Improving Franchise SEO Rankings written by Phil Singleton read more at Duct Tape Marketing. If you are a franchise owner, or even the owner of a multiple-location local business, search engine optimization has its own set of issues and challenges for your business. The truth is that there are more brands than ever competing for search engine visibility.

SEO 58
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The Top 4 Wrong Reasons to Seek Investors

Startup Professionals Musings

A popular myth these days is that successful entrepreneurs must attract investors to get their businesses going, when the reality has been that more than 80 percent of new businesses are started and grown with no outside investment at all. In fact, there is plenty of evidence that too much money can undermine a startup more quickly than squeezing pennies.

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Luxury Brands Can Cash In With Gamification

YoungUpstarts

[Image Source: [link] ]. by Jessica Oaks. Gamification is not a new idea. It has been used in education for decades to help engage students and improve learning outcomes, and many businesses leverage it to increase production, foster employee relationships, and improve morale. Perhaps best of all, the end goal of gamification can be tailored to an organization’s specific needs.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Why do you win?

This is going to be BIG.

When I first started in venture capital, back in 2001, I used to fund funds. I worked for an institutional investor that invested in both venture capital funds and later stage growth deals. My job was to figure out why certain firms were winning and why they might continue to win. Part of this, of course, involves looking into the past. Why someone did well previously is the first clue to figuring out whether or not that would be sustainable--but it isn't necessarily predictive.

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Company Culture: 5 Tips To Curb Workplace Gossip

YFS Magazine

As a founder and leader, it's important to manage and mitigate malicious and disruptive workplace gossip; after all, it comes with the territory of managing people and a growing organization.

Founder 95

More Trending

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Favor on a Fast Growth Track, Hits 1 Million Deliveries

SiliconHills

In 2013, Favor launched in Austin to deliver food to homes and offices. Zac Maurais and Ben Doherty initially founded the company while students at California Polytechnic State University and they ran a pilot program in San Luis Obispo. Now the company has announced it has reached another milestone. It has surpassed one million deliveries […] The post Favor on a Fast Growth Track, Hits 1 Million Deliveries appeared first on SiliconHills.

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9 Power-Packed Steps To Streamline Your Morning Routine

YFS Magazine

Ensuring the morning goes smoothly will help you get your day started smoothly, resulting in a better mood and a more productive day.

Product 98
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Beekeeper Data Raises $550,000 and Launches its Software Platform

SiliconHills

At the Texata Summit 2015 in Austin, Beekeeper Data, a reporting and analytics startup, announced the launch of its software platform. The company, based in Dallas with five employees, makes software that allows businesses to easily send reports to their customers via email. Beekeeper also announced it has raised $550,000 in seed stage funding from […] The post Beekeeper Data Raises $550,000 and Launches its Software Platform appeared first on SiliconHills.

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How to Hire Your First Employee

Up and Running

It’s easy to picture the journey to entrepreneurship as a solitary adventure. The late-night brainstorming sessions, the planning, the research—I don’t know about you, but in my mind that’s one lone figure doing it all (fueled by a seemingly bottomless mug of coffee). Hey, if it works, it works—innumerable companies have been started in just such a way.

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Media Startups Apply to Pitch the Newspaper Association of America

SiliconHills

The Newspaper Association of America is looking for startups with innovative ideas in the print, digital, mobile or advertising areas. The NAA is soliciting submissions for its third annual Accelerator Pitch program. The event will take place at NAA mediaXchange 2016 in Washington, D.C. April 17-20. The program is open to media startups founded in […] The post Media Startups Apply to Pitch the Newspaper Association of America appeared first on SiliconHills.

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Monday Morning Motivation: Gary Vaynerchuk Talk

Hearpreneur

This motivational post is for entrepreneurs, startups and business owners to start their week off on the right foot. Gary Vaynerchuk of Vayner Media breaks down entrepreneurship and tech investing in blunt terms. The Takeaways. “I do not believe you can teach entrepreneurship.” “You have to audit who you actually are.” . “The number 1 thing you can do…is to bet on your strengths and don’t give a f*ck about what you suck at.” “When you have a

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San Antonio Businesses Learn How to Get Online at Google Event

SiliconHills

By LAURA LOREK Reporter with Silicon Hills News For 55 years, Harold’s Art and Framing on San Antonio’s South Side in the Mission district has done business through its brick and mortar store. But on Monday morning the mom and pop business got its own website thanks to Google’s Let’s Put Our Cities on the […] The post San Antonio Businesses Learn How to Get Online at Google Event appeared first on SiliconHills.

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Walker Twitter Highlights: October 19th – November 8th

Scott Edward Walker

I’m using Twitter as a form of micro-blogging to share interesting articles, blog posts and video clips relating to startups, entrepreneurship and legal issues. Below are my five most popular tweets (via bitly ) for the past three weeks. Cheers, Scott. Top 5 Tweets. This is a must-read for first-time founders: Startup Playbook by Sam Altman [link].

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Broomly Raises $1.3 Million and Launches “Uber for Home Services”

SiliconHills

Broomly, which bills itself as “Uber for Home Services,” announced it has received $1.3 million in seed stage funding. The Austin-based startup provides on demand services including pest control, plumbing, HVAC, laundry and handyman services. With the funding, the company plans to expand into other cities nationwide. “Broomly is using technology to disrupt a massive […] The post Broomly Raises $1.3 Million and Launches “Uber for Home Services” appeared first o

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Startups On Startups: Entrepreneurs Reveal Best Advice For Building A Business

YoungUpstarts

By Tom Walker, president & CEO of Rev1 Ventures. Columbus is the fastest-growing city in the country for Startup Activity, and we’re seeing first-hand the growing number of entrepreneurs in the Midwest. But as any small business owner knows, it’s not just about the idea, or even the product. Startups today need to ensure they build a strong foundation from the beginning to allow them to grow into a successful and sustainable business.

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Episode 53: Branding and Profitability with Brian Scudamore

Mike Michalowicz

Also Available On. Show Summary. Business Owner Brian Scudamore joins Mike Michalowicz, Chris Curran and Kristina Bolduc for Episode 53 of the Profit First Podcast! Brian shares his story and gives us some great branding and marketing tips. Our Guest . Brian Scudamore is the Founder & CEO of three franchise companies; an entrepreneur recognized for his passion, vision, and faith in people.

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Ask A Founder: Startup Lessons Learned from Squareknot’s Jason Rappaport

Gust

Jason Rappaport, Founder and CEO of Squareknot, has raised $1.3 million to date — his first $500,000 round came after a single email, pitch, and lunch. We sat down with Jason as he shared what his fundraising journey was like, the startup lessons he learned, and his advice to fellow founders. Here is what he had to say: HK: Tell me a Read more >.

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High-Failure Strategies

Rob Go

I’ve been thinking a lot about high-failure strategies. Strangely, I think this may be the single biggest shift in mindset that I’ve experienced over the last 5-7 years. It’s somewhat related to the idea of power-law distributions, but is not exactly the same thing. Here’s the idea. If you are facing a problem, there are a few different ways to tackle it.

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Square IPO: Is Square A Good Payments Business?

Agile VC

Square filed its S-1 several weeks ago and is now in the middle of its IPO road show process. There’s been ample coverage in the popular press of course highlighting everything from the company’s revenue growth, lack of profitability, and the well-publicized fact that founder/CEO Jack Dorsey is also CEO of Twitter so would theoretically be running two public companies simultaneously.

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How To Identify A Good Social Media Strategist

Brandanew

A social media strategist is a job title of current times. With the proliferation of social channels, we are hooked onto deriving value out of social for our businesses. Even five years ago many small companies were iffy about hiring someone purely for social media. With 1 billion + daily active users on Facebook alone, the growth and evolution has meant that a social media strategist is now highly sought after.