Identifying Pain in the First Step in a Sales Process – Here’s How
Both Sides of the Table
JUNE 17, 2013
'This article initially appeared on Inc. If you haven’t already followed me on Twitter, that’s the fastest way to get blog updates. Click here. In my first enterprise software company we developed a methodology for sales that we called PUCCKA. This post is about the “P” or pain. The point of PUCCKA was to develop a common methodology to make sure our whole team approaches sales with the same mindset and to give us a language to talk with each other about our prospects, as in, “have y
Let's personalize your content