Originally, I would have thought this title was insane. How can such a statement be true? The answer resides in that type of company you have and how investors view you as the CEO and leader of the business. You develop a business plan demonstrating the value proposition of the business. Remember this is hypothetical! MORE >>

Your customers care a lot about factors other than cost. Here's how quality, experience, and consistency can work for you. More than ever before, customers are choosing to buy from a company not just because it offers a product with a fair price, but also because that company has good values. Nothing compares to putting customers first. MORE >>

If you’re interested in startups, especially working with one, you should read  17 Simple Tips On Working At A Startup , posted in LinkedIn by Dharmesh Shaw of the very popular Hubspot and the onstartups.com blog. . I’ll let the link here take you to his full list. Life is short. Learn to balance risk. Be informed. MORE >>

A marketing group is only useful if it's measurably increasing revenue or reducing sales costs. For the last two decades of the 20th century, management consultants asked: "Is Sales truly necessary?" The most common answer was a variation of: "Maybe, but not for long!" However, reality hasn't worked out that way. What Is Marketing Anyway? MORE >>

Many entrepreneurs are guilty of obliviously sabotaging their success by falling victim to certain behaviors and thought-patterns. Entrepreneurship is a constantly evolving world with no set rules on how to succeed, it’s easy to become overwhelmed or fall victim to bad advice. Focusing on Too Many Tasks at Once. Overload of Information. MORE >>