Wed.Jan 13, 2016

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How To Rise Above Guilt As A Woman In Tech

YoungUpstarts

By Tricia Sciortino, President of eaHELP. Working on Black Friday, Christmas, and New Year’s Day didn’t used to be a big deal to me when I was starting my career. But that was before I had a family. Many women feel the pressure to always be available to their work, and — although it may come as a surprise — this demand doesn’t change once you decide to settle down.

America 146
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10 Proven Books To Help You Be A Better Storyteller

Brandanew

They say that writers are born, not made. You have to have a way with words and you have to be born with it. Otherwise no amount of courses and learning can help you. However, this is only the half-truth. Firstly, although talent is a prerequisite, it will only blossom with the right kind of environment where you receive training as well as inspiration.

Finder 109
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The Top Five Digital Business Tools You Should Be Using Right Now

YoungUpstarts

By Dan Streeter and Tim Brown, co-authors of “ Old School with New Tools “ Look at your phone. No, I am serious… look at it. After you punch in your super secret passcode, count the number of apps you have on your phone. More than likely, you have about 44 total apps. Now, count the number of apps that you use to promote or create sales.

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How to Avoid a PR Nightmare

Rembrandt Communications

5 Steps to Avoid Losing Time, Money (and Even Your Entire Business) in a Crisis With new technology, the public relations (PR) process has changed. In the past, PR focused strictly on company news, press releases and the media. Now, it works directly with all of your sales, SEO, social media, content-strategy, and marketing processes […]. The post How to Avoid a PR Nightmare appeared first on Boost sales with BtoB Content Strategy and PR here.

PR 100
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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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6 Offline Marketing Techniques That Are Still Important

YoungUpstarts

No matter what those digital marketing types say, offline campaigns are still important when it comes to getting your business out there in the big wide world. So what offline marketing techniques are still important? Which ones should you be applying to your strategies? Here are six good ones: Networking. The marmite technique of the marketing world , networking is sometimes considered an extremely awkward situation, where people introduce themselves to strangers in an attempt to gain new busin

Guerilla 100
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Branding for lean startups: How to brainstorm a simple and strong business name

The Next Web

The Internet, as we all can see, has drastically improved the world’s way of life. And the simplicity of entry for founders with small to zero budgets (AKA lean startups) into virtually all industries is one of its greatest improvements. People can now take on very little amount of risks and end up becoming the next Aaron Levie (Box), Mark Zuckerberg (Facebook), etc. just by doing a few things that works.

Lean 85

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Seven Tips On Being A Great Customer

crowdSPRING Blog

The most successful companies often also provide exceptional customer service. But as anyone who’s worked in customer service can tell you – not all customers are the same. Sure, we do our absolute best to treat each customer with respect and empathy and to solve their problems. But we will go out of our way to help great customers – people who make us smile (even when we’re trying to help them solve a frustrating problem).

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8 Lessons I Learned In A Print Shop Before Becoming An Entrepreneur

YFS Magazine

Without him knowing, my former boss at the print shop taught me a lot about how to sell my own work, how to gain customers and how to interact with them.

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Three Awesome Tools for Small Businesses and Startups

crowdSPRING Blog

It’s not easy to start and run a successful business. After all, business owners must manage many different things and wear different hats in operating their business. From developing products and services to hiring to payroll, owners have a lot on their plates! Fortunately, there are some terrific mobile and web tools that entrepreneurs and business owners can use to run their businesses more efficiently.

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15 Ways To Make Extra Money In Your Spare Time

YFS Magazine

Are you thinking of starting a business, but lack the funds to get started? Earning a few extra bucks during your spare time is not as difficult as you may think.

Finance 61
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The simplest brand building tool of all

Start Up Blog

Building a brand with meaning is a difficult thing to do. But there is one hack which tells us more than any other signal, and it takes less than a second to give that signal. The price. If it’s super cheap or outrageously expensive, it tells a stronger story than any other feature immediately. It tells us where it sits in the scheme of things, the consideration set of where I could cast my dollar votes.

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Using the 20% Rule to Double Business Results

Growthink Blog

In last week's post, I described The 20% Rule , where by improving four key business processes by just 20% each leads to results doubling. What I love most about The 20% Rule is how it allows us to set big Stretch Goals , and then focus all our business energy on incremental, ongoing improvements to reach them. So what does process improvement at a 20% clip look like?

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Seduced By Growth, But Terminal Scale Still Matters

Agile VC

We’re off to a fresh start here at the beginning of 2016. Looking back at 2015, the standout theme in the VC/startup ecosystem was unicorn hunting. We started the year enraptured by the “Age of Unicorns” with this cover of Fortune in January 2015 : Illustration: Jeremy Enecio. But by the time we ended 2015, the headlines like “ The Dangers Ahead if Tech Unicorns Get Gored (WSJ) ” and “ Regulators Look Into Mutual Funds Procedures for Valuing Startups (WSJ) 

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Little Broken Robots is live!

Jeff Hilimire

I’m extremely excited to let everyone know that Dragon Army’s latest game, Little Broken Robots , is now live on iOS! Please download the game and check it out, and if you like it – and I know you will – please consider giving us a five star review! Lots of great reviews help the game gain traction. Oh, so does sharing the game to all your friends ;).

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Startups Can Take Thier Brand To Next Level : Flight To Success

Designmantic Blog

It takes a lot of courage, conviction and dedication to establish a startup. Today, every other visionary individual and team of folks are starting their startups. Startup can only work if it is promoted and branded the correct way. The power of branding can never be neglected. Many startups got successful just after focusing on their branding strategies.

Startup 40
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The Easiest Job in the World Is Calling Yourself a Consultant

Duct Tape Marketing

The Easiest Job in the World Is Calling Yourself a Consultant written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Michael Zipursky. Consultant, author, speaker – that’s the hottest business card title going these days and hey, who am I to knock it, I’ve called myself all three at times. But here’s the deal – while it’s become much easier to claim the title, there’s only one way to own it – you get up every day and you f

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Long Time Veteran of Coffee Industry

The Entrepreneurial Mind

TweetFacebookLinkedInTumblrStumbleDiggDelicious. The post Long Time Veteran of Coffee Industry appeared first on Dr Jeff Cornwall.

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9 Actions Make You A Leader People Want to Follow

Startup Professionals Musings

Startups provide business leadership with new products, services, and new revenue models, but leadership startups can only be built by entrepreneurs who are leaders themselves, and incent leadership in the team around them. Leadership which incents other people to be leaders is called “contagious leadership.” John Hersey, in his classic book “ Creating Contagious Leadership ,” describes nine required skills or habits for inspiring a contagious leadership culture within a startup , as well as wit

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The Almost On-Demand Economy

A Crowded Space

Or… why you should stop trying to copy Uber and come up with a model that makes sense. Obviously there are a ton of Uber for X startups out there. It’s become fashionable to call everything part of the on-demand economy. While the on-demand economy feels like all sunshine and roses for consumers, there lurks a danger of unsustainability in on-demand startups.

Demand 87
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Pricing Research: The One Factor Everyone Forgets About

ConversionXL

Pricing strategy is something no business (that wants to make money) can avoid. Some use various consumer research methods. Some do seat of the pants kind of stuff. But whatever strategy you use, there’s one thing that will always affect your pricing strategy. And it’s something almost no one accounts for… How Volition Affects Consumer Pricing Research.

Sales 55
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What Are Entrepreneurs Thankful For?

Up and Running

Around the beginning of every year, most people get a little introspective, and entrepreneurs are no exception. Every year has its ups and downs, and small business owners know that better than most. They also know it’s never a bad idea to take a pause and count your blessings. In the fast-paced culture of business where competition and comparison are inevitable, I thought it would be a nice shift to ask entrepreneurs to tell me what they feel grateful for.

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Why The Next Generation of Online Video Companies Will be Vertical

Both Sides of the Table

Mitu Network is the largest digital media company for Latinos in the US and also targeting Mexico and South America. Founded in Los Angeles by Latinos to address the growing demand for short-form online video for Millennials it is probably single-handedly improving the diversity of the tech industry as the employee base is overwhelmingly Latino and proud.

Vertical 217