Why Focusing on Only One Buyer Will Lose You Sales
Both Sides of the Table
JULY 4, 2013
'This is part of a series that describes a sales methodology for technology companies or frankly many other types of companies, too. We developed this at our first company and called it PUCCKA – the overall methodology is described here. Pain. Unique Selling Proposition. Champion. Compelling Event. This post talks about the “K” or Key Players involved in a buying decision.
Let's personalize your content