Sun.Jun 23, 2013

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The Biggest Reason Most Sales Campaigns Don’t Close

Both Sides of the Table

'Every sales organization with more than a handful of reps or that is across multiple offices or time zones would benefit from having a sales methodology. There are many out there and many books have been written on the topic. I’ve been writing a series on a simple methodology that we used at my first enterprise software company. It was useful because I was new to sales and as the CEO it gave me some comfort to feel more informed about how our leads where going and to know the likelihood of our

Sales 328
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The Third Wave

deal architect

'Last week at a GE sponsored event, Paul Maritz, ex VMWare, now CEO of Pivotal said “Historically much of the innovation in information technology has originated in the financial services industry. In the last decade it moved to "Consumer Internet.

Internet 246
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6 Reasons Why Focus is Job One for Every Startup

Startup Professionals Musings

'It’s great to dream big, but your startup needs a laser focus in the beginning to get market and investor attention. Google did it with search engines, Apple did it with a personal computer, and even Wal-Mart did it through low prices. A business plan I saw a while back to combine all the good features of several popular social networks on one site does not do it.

Bandwidth 256
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Design Principles and the Value of Experimentation

Venture Chronicles

'I have been watching Chris Harris’ Youtube channel while on the treadmill and yesterday I caught this fantastic segment on the legendary 1987 Porsche 962 that dominated Le Mans. There were 3 distinct parts of the video that are worth highlighting. Le Mans is a unique motorsport event, a 24 hour event that features a wide range of classes racing together on the same track and combining the technical prowess of manufacturer sponsored teams as well as the innovation of privateer teams.

Design 46
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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Businesses That Are Making A Play: Ten Great Gamified Sites And Apps

YoungUpstarts

'by Kris Duggan, coauthor of Business Gamification For Dummies. Just a few short years ago, business gamification was practically unheard of. Before 2010, barely anyone searched for the term on Google, and it’s still not in the dictionary. But that doesn’t mean you should say, “gamifi-what?” and move on with your life. The fact is, business gamification — or the use of gaming elements to drive, measure, and reward high-value behaviors by customers or employees — is becoming a go-to strate

Mobile 176
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The Best Marketing Method Of All Time

Mike Michalowicz

'The best marketing method of all time: Amazing customer service. It always brings customers back. It always gets customers telling others. Try to consitently achieve that with any other form of marketing. You can’t.

Marketing 140

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British Airways Ungrounded Hack Took 100 Innovators Over the Atlantic

SiliconHills

'By SUSAN LAHEY Reporter with Silicon Hills News When Whurley of Chaotic Moon learned he was one of 100 innovators chosen to participate in British Airways Ungrounded, an 11-hour hack over the Atlantic Ocean to find a solution to the problem of unbalanced STEM in the world, he said “I literally almost cried.” Imagine what [.] The post British Airways Ungrounded Hack Took 100 Innovators Over the Atlantic appeared first on SiliconHills.

Austin 96
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Lean Marketing Tips: Public Speaking

crowdSPRING Blog

'When building a company, marketing is everything. We often think of marketing as advertising, but in lean marketing that is only one component of an effective plan. An equally important piece is public relations and the value it can bring in increased awareness and visibility for your brand. PR can come in many flavors: media coverage, social media traffic, events, stunts, and (wait for it) public speaking engagements.

Lean 89
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The Why of Where I Write

Hunter Walker

'I’m in the process of moving my blog to WordPress after many years on Blogger’s platform. Josh Felser asked why I selected WordPress instead of Tumblr or Medium. Similarly, in late May, Mathew Ingram and I had a tweet chat re: the question of where to post (or crosspost) items ? This is total inside baseball but here’s how I think of my personal publishing today: HUNTERWALK.COM : My blog, the flagship of my media empire ;-) Call me old-fashioned, but I like having my own dry p

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The Instant Immersion Advantage

Life Beyond Code

'Immersion in simple terms is deep mental involvement on a topic. By extension, instant immersion is your ability for deep mental involvement at a moment’s notice. Building and developing this ability can provide you a huge competitive advantage. If you are smart, you are switching contexts several dozen times a day. A context switch can be very subtle as you move from: a. completing that proposal to. b. making that phone call with a potential customer to. c. doing a reference check for po

Restful 99