Sun.May 25, 2014

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[Infographic] 10 Books Every Aspiring Entrepreneur Must Read

YoungUpstarts

'If you’re looking to start up, it’s crucial to find seasoned mentors whom you can trust to provide you to right advice when you need it in the course of starting and running your business. But if you don’t have access to such people, there can be an easier way: books. Yet not all startup books are alike, and frankly not all of them are remotely useful.

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Customer Engagement Is Key To Branding Yourself

Startup Professionals Musings

'The days are gone when a techie or a genius could build things in his garage and customers would find and buy the product, based purely on the “wow factor” of the technology. New technologies are everywhere today. People have seen so much that they are blasé, or actually fear pure technology. They want a personable brand, before they will consider the product.

Customer 248
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10 Ways To Kill A Growing Business With Bad Hires

Gust

'Image via Flickr by Hobvias Sudoneighm. Every startup with any traction quickly reaches a point where they need to hire employees to grow the business. Unfortunately, this always happens when pressures are the highest, and business processes are ill-defined. At this point you need superstars and versatile future executives, yet your in-house hiring processes and focus are at their weakest.

Hiring 170
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The difference between traffic and audience

The Next Web

'Jeremy Bencken is the co-founder of Written.com, the audience development platform for content marketing. A small shoe store in Austin, Texas runs the most powerful publishing empire in the multi-billion dollar athletic shoe market. NiceKicks.com is read by 3.7 million unique visitors per month, according to its publisher, Matt Hafhill. Unlike a typical blog where readers view one or two stories before departing, visitors to NiceKicks.com view over eight pages per visit on average.

Audience 164
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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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5 Ways To Getting Better Sleep

Mike Michalowicz

'No pictures, not much text. Just 55 seconds until you are getting better sleep and ZZZzzzzzzzzz. 1. Turn Off The TV. Better yet, move the TV into another room. It is a proven fact that it is easier to sleep when your brain isn’t stimulated by computers or TV shows. 2. Get In Sleep Mode. If you can’t shut your brain off, try this. Lay down in bed, get comfortable and put some low volume soothing music on.

Restful 104
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7 things you should do before launching a beacon program

The Next Web

'Sam Gaddis is the Chief Innovation Officer at Mutual Mobile. The buzz around beacons is substantial. Up to now it has been predominantly contained to retail, with brands salivating over the prospect of being able to reach their customers long before they make their way to the sales counter, but a shift is occurring. In the past week I have counted no less than ten beacon-related launches, from museums to payment solutions and everything in between.