Sat.Jun 13, 2015

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Social Media Marketing Should Not Be Used Alone Today

Startup Professionals Musings

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. The answer is yes to all, and the challenge is how to choose how much of each, and how to integrate them for maximum impact and the least cost. None should be considered competitive mutually exclusive to any other.

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What Value Does Social Media Create For Your Brand?

Brandanew

Many clients that I speak with are brilliant business minds. And while they usually know something about social and content, they often do not have specialized or dedicated resources. I am not counting the countless interns who are digital natives using Tinder and do not understand the difference between professional and personal usage. There are no shortcuts to ten thousand hours of practice, really.

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43 lessons growing from $0 to $1+ million in revenue, twice

The Next Web

I realized the other day that we’ve grown from $0 to $1 million with two separate products (HelloSign and HelloFax). This happened a long time ago, but I was recently reflecting on the lessons. I found a lot of growth truisms to be false. We’ve learned a lot. Some lessons were painfully won, which is why I may sound strongly opinionated about them. They also may be slanted towards B2B products, but I wouldn’t discount them if you’re not in that space.

Revenue 131
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Why Life Coaching Should Be Your Next Business Move

YFS Magazine

Freedom of time and money are reasons enough to make coaching your next entrepreneurial career move, don't you think?

113
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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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How I setup an online course worth $100k

The Next Web

I’m sick of hearing from friends that their online course costs more money to run than the revenue it’s generating. Or that they have to shut their course down because the ongoing fees are much higher than the price they charged members in the first place. Or that they want to create an online course, but have no idea where to start, so they stay stuck in the “oh s**t, I’m really overwhelmed” stage.

Revenue 130
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Shared Hosting Or VPS Hosting: Which Is Best For My Small Business?

YFS Magazine

Upgrading to a virtual private server (VPS) will not only scale with you as your business grows, but it can improve website performance and give you peace of mind.

Hosting 97

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From Employee To Leader: What You Need To Know To Succeed

YFS Magazine

No matter what, don’t let your fears and uncertainties hold you back from pursuing a leadership role — you’re probably more qualified and capable than you realize.

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“When It’s Tough, Will You Give Up or Will You Be Relentless?” (via Jeff Bezos)

Scott Edward Walker

Welcome to our weekly series “ Motivational Clips for Entrepreneurs.” Each week, we share a favorite video clip to inspire and motivate entrepreneurs. Why? Because we know how tough it is being an entrepreneur; and whether you’re launching your venture, iterating on your business model or raising funds, you need a little juice to help you push the ball forward.

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Weekend Favs June Thirteen

Duct Tape Marketing

Weekend Favs June Thirteen written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or one that I took out there on the road.