People Comparison Shop, Stupid
ConversionXL
NOVEMBER 9, 2012
If you think people might buy your products or services without checking out the competition first, think again. Research says that on average consumers visit three websites before making a purchase. Another insight by the same study was that the more sites a consumer visits, the more money they are likely to spend. In other words, the more expensive the product, the more time people take to comparison shop.
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