Fri.Mar 25, 2016

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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

Many startup businesses – tech or otherwise – fail. In our industry we applaud the efforts for entrepreneurs to have tried and we know that today’s failure can bring the experience for tomorrow’s success. We also know that even though many of us who are experienced in startup successes & failures look at businesses and say, “That will never work” (as many people said about Uber) or “You can’t make any money in that business” (as many said

Startup 235
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How To Get New Customers By Targeting New Markets

Startup Professionals Musings

Many entrepreneurs assume that everyone will love their solution as much as they do, so they tune their marketing focus based on their own needs and wants. That’s the right place to start, but real growth and scale requires attracting customers who are not like you. Expanding your market into these areas requires thinking outside your personal box. For example, Starbucks found initial success with professionals aged 25 to 40 in urban areas and with moderately high income but later looked to a ne

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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

Many startup businesses — tech or otherwise — fail.

Startup 221
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How A Business Owner Can Use Their Point Of Sale System Efficiently

YoungUpstarts

There are many different parts that go into managing a business and making sure that you cover all of your bases should be a top priority. As a business owner, you will have a variety of tools that you can invest in that will make your business run much more efficiently. One of the best things that you can add is EPoS machines , which allow you to perform many point of sale procedures.

Sales 100
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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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How To Manage And Protect Your Company’s Data

YFS Magazine

Companies that follow these five best practices will be best armed for driving sales teams, avoiding branding catastrophes, and possessing the information they need to keep customers happy and coming back.

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Austin-based Favor Expands Delivery to WestLake

SiliconHills

The wait is over for Austin residents and businesses in the outlying areas of Westlake and 360 to get Favor, the Austin-based on demand delivery service. This week the company announced it has expanded its Austin delivery zone to include Westlake. Its zone expanded west with Texas State Highway Loop 360 as its new border. […] The post Austin-based Favor Expands Delivery to WestLake appeared first on SiliconHills.

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More Trending

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Is a Startup Accelerator Right for You?

Austin Startup

It seems like everywhere you look now there is some form of startup program advertising their method of helping entrepreneurs increase… Continue reading on Austin Startups ».

Startup 48
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7 Tips For Protecting Your Business Brand

YoungUpstarts

You have spent years building your business and brand from next to nothing. You’ve invested tons of time and effort into it, and can now have it ripped away from you in just a few minutes. That’s all it takes to destroy a brand. A brand is what people think about your business. It’s how they feel about you, and it’s how they feel when they hear your name.

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a16z Podcast: Scaling Companies… and Culture

Ben's Blog

In this episode of the a16z Podcast sharing more founder stories, Ben Horowitz interviews a16z partner Lars Dalgaard about SuccessFactors, one of the earlier software-as-a-service companies.

IPO 44
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How to Conduct Icon Usability Testing (and Do Icons Even Improve Usability?)

ConversionXL

Symbolism is a tricky thing. Different symbols mean different things to different people based on different backgrounds and past experiences. That’s why icons can easily flop, if they’re not properly tested. After all… If the user can’t use it, it doesn’t work. [Tweet It!]. But how do you test icon usability? Is icon usability testing the same as standard usability testing?

Mobile 76
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Everything You Need To Know About Marketing Channels In 5 Minutes Or Less

Duct Tape Marketing

Everything You Need To Know About Marketing Channels In 5 Minutes Or Less written by Guest Post read more at Duct Tape Marketing. In this article, you’ll discover everything you need to know about marketing channels. You’ll learn 19 different marketing channels, the goals for each, and how “conversation funnels” will help you convert prospects into customers.

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Microsoft’s Racist Bot is the Most Human-Like Ever

Venture Chronicles

Microsoft suffered a PR disaster with the launch of Tay, the AI-powered chat bot unleashed on Twitter. Long story short, Twitter users quickly shaped Tay into a bigot that spewed some pretty vile stuff. Microsoft shut it down quickly, which is no surprise. This is a picture of things to come as autonomy intersects with technology services. The question to consider is not whether a bot has any right to act in deplorable ways but if we, as humans, will be served by having a looming generation of

PR 30
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Fork – A Short Story

Feld Thoughts

I had a great vacation with Amy this week. My reading was varied and included two books ( American Sphinx and The Hunt for Vulcan: And How Albert Einstein Destroyed a Planet, Discovered Relativity, and Deciphered the Universe that were useful in my current “thinking about how humans think” theme and how that might be different than how machines think.