Tue.Mar 31, 2015

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Three Tools To Button Up Your Business

YoungUpstarts

'by Max Yoder, co-founder and CEO of Lesson.ly. Small businesses are always looking for improvements to help their businesses run effectively while maintaining a positive reputation in the community. Online solutions that provide a “buttoned-up” impression don’t have to be costly. In fact, some of the best tools available are created to give a bigger-business feel without breaking the bank.

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Startup PR: A Journalist’s Advice for Seed-Stage Companies Seeking Press Coverage

View from Seed

'Editor’s note: Unlike the Ubers and Airbnbs of the tech startup world, seed-stage companies don’t typically have the valuations, awareness, or traction typically associated with press coverage. That said, coverage is important, and early-stage companies would be wise to work with local press in addition to national. Below, we interview Lauren Landry, a journalist who covered the Boston innovation economy for four years prior to her recent move to Northeastern University.

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Hacking For Defense In Silicon Valley

Steve Blank

'Lead, follow or get the heck out of the way. In peacetime the U.S. military is an immovable and inflexible bureaucracy. In wartime it can adapt and adopt organizational change with startling speed. BMNT , a new Silicon Valley company, is combining the Lean Methods it learned in combat with the technology expertise and speed of startups. —– But first some history… World War II.

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Creative Marketing Ideas For Easter

YoungUpstarts

'When it comes to marketing, using what’s currently on trend can really help boost your campaigns and get people talking about your business, products, or services. If you’ve walked into your local department store lately, you’ll begin to see Easter decorations and foods set out to prepare for the upcoming springtime holiday. Follow suit and use this time of year to your advantage when it comes to your marketing strategy and get it on the action.

Marketing 149
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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Trying Something New On Immigration In Colorado

Feld Thoughts

'I’ve been working on the Startup Visa since I first wrote about it on 9/10/2009 in my post The Founders Visa Movement. While there has periodically been improvement on the margins on the issue, I think our federal government has broadly failed us on this front. So, I’m going to try something different. Yesterday, CU Boulder announced a new Entrepreneurs in Residence program to be administered by the Silicon Flatirons program.

Colorado 140
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Making Your First Business Count

YoungUpstarts

'There’s no law stating that in order to succeed in business, you’ve got to knock it out of the park on your first try. But it doesn’t hurt either. Much is made of the successful entrepreneur’s ability to rebound from failure. That speech gets made a lot, and general allusions are made to Steve Jobs and Henry Ford. I don’t disagree. By all means, get up after you’ve fallen down.

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Tech City, entrepreneurial density, and startup ecosystem health

The Equity Kicker

'People often ask me about the importance of Tech City to London’s startup ecosystem. I think it has made a big difference and I usually reply saying something like “It’s great, now that a critical mass of people are in the same place we bump into each other in the streets and it’s much easier for people to come to networking events.

Startup 96
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Able’s Financial Partnership Expand Loans to Austin Small Businesses

SiliconHills

'By LAURA LOREK Reporter with Silicon Hills News Got a small business in Austin and need cash? Able recently struck an agreement that will enable the company to provide loans to 25 new companies in Austin. It’s aimed at bootstrapped businesses like hair salons, restaurants, breweries, bakeries and more. The company launched in July of […] The post Able’s Financial Partnership Expand Loans to Austin Small Businesses appeared first on SiliconHills.

Austin 93
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Building an Environmentally Friendly Brand: The Pitfalls to Avoid

Up and Running

'Customers love it when you go green, and using renewable energy is just one way to do it. Several years ago the global PR firm Edelmen published a study which suggested that 73% of consumers would choose to buy from a different brand of equal quality if that brand supported a good cause. “Implementing more environmentally friendly business practices can be the stepping stone toward building a more powerful, well-rounded, and attractive brand.” From a business perspective, there are

Green 84
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Homebrew Funding Announcement: Primary, Brilliant Kids Clothes/Basics Under $25

Hunter Walker

'It’s always a blast to help founders celebrate their startups. Today we couldn’t be more thrilled to share the launch of Primary. Premise is simple: There’s a gap in baby/toddler/kid clothing around high quality but affordable basics – you know, the stuff they wear, and wear-out, from 0-10 years old. Galyn and Christina, Primary’s founders, are thoughtful talented leaders who are no strangers to this market segment, having previously held leadership roles at Diape

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Dominate Sales With Old School “Face-to-Face”

Mike Michalowicz

'I remember when people thought you were really crazy or strange if you dated or married someone you met online. Now people think it’s really strange if you meet someone by actually showing up somewhere in the flesh and shake hands and “do lunch.”. It’s the same thing with face-to-face sales. Everyone’s so busy tweeting, FaceBooking and meeting on LinkedIn that no one’s doing face-to-face sales, and man, are they missing out!

Sales 76
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Small Cities are Rockin’ for Startups

ithacaVC

'Tough for me not to jump on the bandwagon when I see an article on the benefits of launching a startup in a small city. Here is a most recent example from Inc. I agree with all 8 items listed, and I think Ithaca has 7 of the 8. Ithaca has centers of excellence (primarily at Cornell and now also at Coltivare ; we have REV ; we have good business locations to rent (with more being built); we have a really smart available workforce due primarily to Cornell, Ithaca College and TC3; companies clea

Startup 72
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Revenues kill the dream

BeyondVC

I was on the phone yesterday with the CEO of one of our portfolio companies, and we were talking about goals for the next few months and in particular, what the company needed to get a Series A done. Her answer was quite simply “make the product delightful.” She continued: “I want to iterate to continue to make the product faster, better, and easier to use.

Revenue 60
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Why Your Brand Must Own a Single Word

Duct Tape Marketing

'Why Your Brand Must Own a Single Word written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. Let’s just start with the fact that every business has a brand – regardless of size, product category or market share. photo credit: They’re not all mine, I promise!! via photopin (license). A brand is the collective perception of those that interact with your business – good, bad or indifferent though they may be, they still put their stamp

Naming 59
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Flipboard Becomes an Enterprise Collaboration Tool, They Just Don’t Know it.

Venture Chronicles

'Flipboard launched a private magazine capability this week. With today’s release, there’s an exciting new way for people with shared interests to unite on Flipboard: private group magazines. Now you can collect stories together, and comment on them, in a closed setting. At Ping I used a Flipboard magazine to collect industry news along with competitive information.

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Hiring? Read These Tips From A Startup Veteran

Early Growth Financial Services

'This guest post by Robert Lopez was originally published on Justworks. Hiring. It’s one of the most difficult, yet rewarding duties a manager has. I have had the good fortune to have hired over fifty people between my current role at Justworks and previously at Groupon over the last few years. That kind of volume taught me a number of important lessons and gave me insight into questions to ask to determine whether a candidate would be the right fit for an organization.

Hiring 39
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If restaurants billed like hospitals.

Bryce Dot VC

'If restaurants billed like hospitals.

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Is Bad Body Language Ruining Your Pitch? Here’s How to Fix It

Up and Running

'When pitching your business, your information matters—but have you paid attention to your body language? During my sophomore year of college, I took a speech class called Intro to Public Speaking. Our final project was a 10 minute speech on a topic of our choosing. We were allowed note cards, visuals—anything that would help us give an engaging presentation.