Is Remarketing the New Free?
Duct Tape Marketing
JANUARY 19, 2016
Is Remarketing the New Free? written by John Jantsch read more at Duct Tape Marketing. Let’s face it, we’ve become increasingly numb to the lead capture bait for email address exchange. In fact, I think it’s become so bad that while people still sign up for the free thing, they often don’t even bother to download, rarely if ever actually read it or watch it, and unfortunately, don’t represent the opportunity for marketers that they once did.
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