Building a Business Your Team and Customers Love

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Marketing Podcast with Seve Farber
Podcast Transcript

Steve Farber headshotOn this episode of the Duct Tape Marketing Podcast, I chat with author, speaker, and leadership coach Steve Farber. He is the founder and CEO of The Extreme Leadership Institute, where he helps leaders in the business, non-profit, and educational worlds grow and learn to inspire.

He’s written four books about leadership and business, including his latest, Love is Just Damn Good Business: Do What You Love in the Service of People Who Love What You Do.

Farber and I discuss the foundations of his most recent book, and he shares how integrating love into your business model can inspire employees and win you loyal fans. Then, he gives leaders a framework for cultivating love in their own businesses.

Questions I ask Steve Farber:

  • When you say “love” in the title of a business book, what do you really mean?
  • How do you make love a discipline and a practice in business?
  • What’s the link between loving what you do and creating a business your customers love?

What you’ll learn if you give a listen:

  • How the structure of modern life influences the way people approach their work.
  • What the LEAP model is and how you can apply it in your business.
  • Why focusing on impact can help you find the love in your own business.

Key takeaways from the episode and more about Steve Farber:

Like this show? Click on over and give us a review on iTunes, please!

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What’s their secret? Tune into Klaviyo’s Beyond Black Friday docu-series to find out and unlock marketing strategies you can use to keep momentum going year-round. Just head on over to klaviyo.com/beyondbf.

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Tags

Extreme Leadership Institute, Love is Just Damn Good Business, Steve Farber


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