Sat.Aug 13, 2016 - Fri.Aug 19, 2016

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How to Effectively Use WordPress as Your CMS

Brandanew

In our last post , we talked about what tools and infrastructure you need to develop a remarkable blog. And as a follow-up in today’s post, we’ll be sharing how to effectively use WordPress as your CMS (Content management system). This post comes to us via guest blogger and tech-guru, Shahid Mansuri. Shahid has some really mean tips for taking your blogging game up several notches.

PHP 126
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Why The Food Service Business Might Be Just Perfect For You

YoungUpstarts

If you’re thumbing through a catalog of restaurant supplies with the idea of starting a food service business, you’re reviewing an idea that dates back through history. Busy Romans out on the town enjoyed the fare of street vendors. Meanwhile, public cooks gratified affluent Romans in their villas with delicious meals. Later, the catering business expanded into hostelries, monasteries, taverns, and inns for medieval travelers.

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Entrepreneurs are Everywhere Show No. 39: Jeremy Johnson and Michael Eidsaune

Steve Blank

The existence of a problem doesn’t mean there’s a solution to that problem. Wanting to create impact is great. But to do it, you need to actually have a sustainable business model. I don’t recommend anyone become an entrepreneur. It’s too hard. It’s too painful. Starting a business is too risky. There are better ways to make a living.

Cofounder 142
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15 Entrepreneurs Share What Makes Their Business Unique

Hearpreneur

Share In the current generation of business being unique is a top priority to getting noticed. Each day some new story comes out about some creative marketing plan that takes the cake and drives huge traffic to a business. The Taco Liberty Bell April Fool’s joke or Verizon’s real life ‘Can You Hear Me Now?’ promo can only be described as unique. If a business is to survive and thrive making an effort to be unique is a must.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Social Trends Podcast: We Are Storytellers Weaving Stories With Customers

Brandanew

What does it take to create a big brand? What does it take to rebrand and follow your heart in doing something new? Can you change your brand DNA and begin to weave stories with customers? If you’ve been looking for answers to these questions, here’s the next edition of the Social Trends Show. Listen in to House This CEO, Shikha Pahwa on how she’s been at the helm of all things branding for her small business.

Customer 150
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3 Ways To Ensure Your Startup Has A Top-Notch Team

YoungUpstarts

by Shawn Overcast , managing director at gothamCulture. You have a million things to consider when investing your startup’s money. Developing your product is just the beginning. Then come the marketing, sales, and accounting considerations. But throughout all this, you can’t overlook the single most important financial consideration: your team. Your employees, after all, become part of what you sell.

Startup 103

More Trending

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How to Prevent Online Fraud in Your Small Business

Up and Running

Accepting credit cards come with risks, especially for businesses that sell online or key-enter credit card details. Fortunately, there are several tools you can use to protect yourself and your customers. The three tools we’ll discuss in this article are available from virtually all credit card processors, meaning any business can use them. The tools are Address Verification Service, Card Verification Value, and 3D Secure technology.

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Should you raise on convertible notes or do an equity round?

Hippoland

A reader named Turner Dean recently asked me whether it’s better to raise seed money on convertible notes or straight-up equity. Since this is a hefty topic that we could discuss for days, in this post I’ll aim to cover just the pros and cons of each from a founder’s perspective and will NOT cover: What is a convertible note, equity, or convertible security ?

Equity 76
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Supercharge Growth Without Raising Money

YoungUpstarts

by Evan Varsamis, Founder/CEO at Gadget Flow Inc. Myself and my co-founders were just a bunch of young upstarts with a big idea. We envisioned a platform where you could discover and buy incredible gadgets. Instead of raising money we found another way to achieve exponential growth. We were in the middle of the economic crisis and didn’t take on any outside capital.

Greece 103
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How to Handle Mobile “Moneyball Syndrome” & Cross-Device Attribution

ConversionXL

It seems all technology is getting smaller and more efficient. It’s certainly true for computers, as smartphones are progressively overtaking their larger counterparts. According to Dazeinfo research , there were about 1.13 billion smartphone users in 2012. This number increased by 27.1% in 2013 to 1.43 billion, and by 2017, nearly half of global mobile users are likely to own a smartphone.

Mobile 54
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The Ultimate Guide to Small Business Keyword Research

Duct Tape Marketing

The Ultimate Guide to Small Business Keyword Research written by John Jantsch read more at Duct Tape Marketing. Keyword research is an important strategic marketing practice that, when thought of correctly, never really ends. While many people think of this type of thing as a technical aspect of search engine optimization (SEO), I would like to suggest that it’s so much more.

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Not your grandpas shop floor

deal architect

My excitement for the manufacturing Renaissance comes out loud and clear in a paper I wrote about NetSuite’s manufacturing customers here “The agenda (at the WEF in Davos) this year was “Mastering the Fourth Industrial Revolution”. The first three revolutions.

Customer 190
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Developing A PR Strategy For Your Small Business’s Product Launch

YoungUpstarts

by Cameron Johnson. In the past, the way a product launch worked was by hiring a PR agency, meeting with reporters during a press tour, and watching the articles pile up on launch day. The media no longer plays such a big role in product releases due to the vast technological advancements and cultural shifts toward the Internet. News becomes perceived as “old news” quicker than it used to as well.

PR 115
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Magic Graph: How Much Seed Capital Should You Raise?

View from Seed

When thinking about how much seed capital to raise, we need a more sophisticated lens than just the old rule of thumb of “18 months of runway.” This is especially crucial given that the 18-month timeframe is a bit circular — a founder can always just take whatever amount she closes and divide by 18 to determine what her monthly burn rate should be.

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Clusters, Class, Culture and Unfair Advantages

Steve Blank

I just finished reading J.D. Vance’s excellent book Hillbilly Elegy , and had that funny feeling when you find the story arc of someone else’s life eerily paralleling yours. Vance’s book and the story of my own life suggest that there is an archetypal journey (a pattern of human nature) that describes the flight from a dysfunctional family and the escape from the constraints of cluster, class and culture.

San Jose 173
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How To Match Your Startup Stage To Investor Interest

Startup Professionals Musings

Time is too precious to waste trying to close a deal with the wrong investors at the wrong time. Luckily, not all investors are looking for the same thing, so it pays to know what type of investors are most interested in what your startup brings to the table. The key is understanding how potential investors see you, and especially how they view the maturity stage of your startup.

Matching 153
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10 Rules To Live By In Your New Management Role

YoungUpstarts

By Rob Cahill, Co-Founder & CEO at Jhana. I often think that my first few months as a new manager were some of the most nerve racking of my career. What if I messed up? What if my team hated me? What if my boss didn’t trust me? It can be a lot to take in. Which is why, after talking with dozens of leaders and new managers, I wanted to share a few tips managers (and their HR teams) can follow to ensure they aren’t starring in real-life versions of “Horrible Bosses” or “The Devil Wears Prada”

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Learn 4 Secrets That Will Make A Positive Change In Your Business

YFS Magazine

Change is challenging, both for you as a leader, your organization, it's people and the structures that you rely on to manage desired outcomes.

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Clusters, Class, Culture and Unfair Advantages

Steve Blank

I just finished reading J.D. Vance’s excellent book Hillbilly Elegy , and had that funny feeling when you find the story arc of someone else’s life eerily paralleling yours. Vance’s book and the story of my own life suggest that there is an archetypal journey (a pattern of human nature) that describes the flight from a dysfunctional family and the escape from the constraints of cluster, class and culture.

San Jose 155
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10 Principles For Sustainable Innovation In Business

Startup Professionals Musings

As a startup investor in this age of the entrepreneur, I see many more startups, but innovation is still hard to find. The most common proposals I hear are for yet another social networking site ( over 200 active ), or another dating site (over 2500 in the US alone). Startups which display real innovation, such as alternative energy sources and new medical treatments, are still rare.

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Digital Advertising Is Broken: Three Alternatives For Businesses Looking To Monetize Their Website

YoungUpstarts

by Max Emelianov, CEO of HostForWeb. I’m equal parts baffled and agitated when I see someone complaining about how adblock is killing the Internet. Websites, they claim, need advertising revenue to survive. Without clicks and impressions, they can’t pay the bills – and with that in mind, anyone who uses adblock is a dirty, no good thief. There are several things wrong with that perception.

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Creating A Remarkable Blog Needs the Right Tools

Brandanew

Very recently I ran a workshop at Ann Arbor talking about how to create an ideal blog. It’s a simple idea but often requires hours and days of consistent practice to stay successful. As you’ve probably figured, I do believe in the 10,000 hour rule that things will get better for you with time and effort. Setting yourself up for success and a remarkable blog is a matter of knowledge.

SEO 109
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The 2% Change

Feld Thoughts

Here’s something actionable for you on a Monday morning. If you want to improve your business, in addition to all the other things you are doing, focus on changing thing by 2%. For example, raise your prices 2%. Eliminate 2% of your variable costs. Focus on the bottom 2% of your team and ask yourself if you really want them on your team. When you cater in food for a meeting, arrange a long term relationship and ask for a 2% discount.

Restful 106
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Startups Providing A Service Are Difficult To Scale

Startup Professionals Musings

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. If your forte is a service, like consulting or web site design, it’s harder to find guidance on what will get you funded, and how you can scale your business.

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Startup HR Advice: How To Retain Millennial Employees

YoungUpstarts

by Lewis Robinson. Managing millennials can often be seen as a challenge in helping them to stay fulfilled and keep them from becoming bored. According to a study commissioned by Elance-oDesk & Millennial Branding, millennials were the largest generation in the workforce in 2015 but employers were having a hard time hiring them and, once they were hired, it was also hard to retain them.

Employee 106
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Is it time to rethink the healthcare marketplace model?

Version One Ventures

It’s been a year since we published our series on digital healthcare which I co-wrote with Jonathan Libov of Union Square Ventures. The reception was overwhelmingly positive (we’re thankful to all of you who gave us feedback) and opened up the floodgates to patients, medical professionals, entrepreneurs, and investors who still reach out to us with their pains, thoughts, experiences, and goals for the healthcare system.

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Bridge Group 2016 Sales Development Metrics and Compensation Benchmark Report

For Entrepreneurs

Intro Sales development teams are taking a much more data-driven approach in recent years by closely tracking their metrics and performance. Benchmarking your performance against other companies offers a valuable way to see how your company stacks up against the competition. We have collaborated again this year with The Bridge Group, an inside sales research.

Metrics 92
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8 Insights For Millennials To Excel As Entrepreneurs

Startup Professionals Musings

As an advisor to startups and an angel investor, I encounter many Millennials as entrepreneurs who are leaders and great role-models for the rest of us in business. Unfortunately there are still others who have great ideas and passion, but seem to have a very naïve understanding or acceptance of what it takes to get ahead of the crowd and succeed in business.

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Create An Emergency Business Fund Today Or Regret It Later!

YoungUpstarts

All businesses will occasionally come up against challenges they cannot predict or control. Their office building might get flooded or damaged during a natural disaster. Their employees might become sick and unable to work. Equipment or technology might unexpectedly stop working and prevent orders being created and dispatched. As well as being disrupting, these challenges can put a phenomenal strain on your business’s financial state.

Stock 103
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Why I’m Scared To Become An Entrepreneur

YFS Magazine

Have you ever dreamed so hard that your heart raced at the very thought of it coming true?

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Introducing Mucker Academy: A Discussion With Jerry Jao

Mucker Lab

We’re pleased to announce the launch of Mucker Academy, a new initiative meant to help entrepreneurs understand and master the brass tacks of building a great company. To kick it off, we’ll be sharing videos from our “Leadership Stories” series, where leading experts from the Mucker network sit down and talk with current MuckerLab companies.

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7 Startup Pitfalls Can Kill Your Business Growth

Startup Professionals Musings

In my role as an advisory board member for several startups, I’m always excited to see that initial surge of revenue from a great rollout campaign. Unfortunately, many passionate entrepreneurs read this initial surge as success, and charge ahead with more of the same passion, leading to a series of potential pitfalls that can quickly jeopardize the health of the entire business.

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Could Who You Hire Affect Your Chances Of Business Success? Definitely!

YoungUpstarts

A wise man once said that employees are the life force of a company. We forgot who it was that said that but his words remain true to this day. When you run a company, there’s an excellent chance you won’t be interacting with your customers. Instead, you will hire workers to do this for you. Let’s look at the basic example of the retail shop. In a retail shop, customers interact with shop assistants.

Hiring 100
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Stealth Startup Magic Leap Officially Opens its Austin Office

SiliconHills

By LAURA LOREK Reporter with Silicon Hills News A few years ago, Michael Klug left his job as co-founder and chief technology officer at Zebra Imaging. At Zebra, Klug worked for 17 years on its dynamic 3D holographic and light-field display products. He helped the company raise money and launch its products. Klug, who has […] The post Stealth Startup Magic Leap Officially Opens its Austin Office appeared first on SiliconHills.

Stealth 81
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Image Stylist Shares 3 ‘Girl Boss’ Secrets For A Flawless Photo Shoot

YFS Magazine

When I first began my entrepreneurial journey, I fought scheduling a professional photo shoot tooth and nail. Why? Well, perfectionism, for one.

Sales 88
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Communist and cultural effects on tech communities

The Next Web

This is my second visit to Tirana for the OSCAL conference, an annual celebration of open source technology in Albania’s capital. Aside from excellent content, the conference stands out for a couple of reasons. Most attendees and organizers are under 30, and the gender divide is pretty much an even split. Anyone who attends tech-related events in other countries know that this is (sadly) unusual, and I was interested in digging beneath the surface to find out more.

Albania 79