PR for a Startup Should Not Start With an Agency
Startup Professionals Musings
MAY 7, 2011
I hear lots of excuses from startup founders, like “I’m too busy,” concern over IP security, can’t afford an agency, and it’s too early. I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. Even bad coverage is better than no coverage.
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