A Smart Bear: Startups and Marketing for Geeks

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5 Lessons from 150 startup pitches

A Smart Bear: Startups and Marketing for Geeks

I just reviewed several hundred startup pitches for Capital Factory. Most were on paper and video; 20 were invited to pitch in person. We've all heard of the elevator pitch, but when asked to produce it almost no one succeeded. Interesting patterns emerged: Everyone makes the same classes of error.