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Startup CXO: A Field Guide to Scaling Up Your Company’s Critical Functions and Teams

Feld Thoughts

Fred Wilson was his lead investor. I was the lead investor for Veripost. The two companies did the same thing and were the only two competitors in a nascent category called “email change of address” (Veripost’s original name was IECOA which stood for “Internet Email Change of Address”).

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Startup CXO: A Field Guide to Scaling Up Your Company’s Critical Functions and Teams

Feld Thoughts

Fred Wilson was his lead investor. I was the lead investor for Veripost. The two companies did the same thing and were the only two competitors in a nascent category called “email change of address” (Veripost’s original name was IECOA which stood for “Internet Email Change of Address”).

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How Many Angels is the Right Amount for a Startup to Have?

Both Sides of the Table

million from more than 30 investors. After they see a name they trust, everybody wants to invest” It’s called “ social proof ” and it’s a good thing for entrepreneurs. But we’ve gotten the point where ENIFA and they will invest with no information based solely on the name of who else has invested.

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What are the most valuable recommendations in order to raise money from VCs connected via Gust?

Gust

As such, your public profile should include everything non-confidential about your business that may attract the interest of potential investors, and your private profile should contain complete, accurate information about all the details of the business that will lead investors to request an in-person meeting with you.

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Pitch Deck Month: The “Ask” Slide

View from Seed

Also, sharing some flavor (but not necessarily full detailed specifics) of the existing investor-set adds context. For example, stating “angels” is fine, and even highlighting notable names can be useful, but it’s unnecessary to share an exhaustive list. What not to include is directly stating valuation expectations.

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What Entrepreneurs Should do about Price Fixing

Both Sides of the Table

Two emailed Marc Benioff directly. He emailed the head of corp dev to say essentially, “who is this guy who’s telling everybody he’s working with Salesforce.com. If you have a “lead&# investor agreed then the price is already set and you don’t have to worry about price. How did VCs respond?

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How to Talk About Valuation When a VC Asks

Both Sides of the Table

It’s a tough dance but I would suggest the following: In most cases don’t name an actual price Your job is to “anchor” by giving the VC a general range without saying it. Why shouldn’t most founders just name a price? this is seeking feedback / testing your reponse) Here you’ve set a bunch of signals without naming your price.

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