article thumbnail

Test Your Aptitude for Business Internet Jargon

Startup Professionals Musings

Many of the businesses and entrepreneurs I know still don’t realize that they need to use and understand the Internet, even if their interest is not e-commerce. Maybe you have also heard a lot of Internet terms, but are not sure you can explain how, when, and why they are relevant to your business success. Viral marketing.

Internet 239
article thumbnail

Internet Business Lingo Quiz for Entrepreneurs

Startup Professionals Musings

Many of the investors and entrepreneurs I know still don’t realize that they need to use and understand the Internet, even if their business is not e-commerce. Maybe you have also heard a lot of Internet terms, but are not sure you can explain how, when, and why they are relevant to your business success. Search engine marketing (SEM).

Internet 224
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Ways To Improve Return On Your Marketing Investment

Startup Professionals Musings

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Scott, published a classic book that I still recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising.

article thumbnail

Technology, Innovation, and Modern War – Class 11 – Cyberwarfare –– Sumit Agarwal

Steve Blank

Which is, do we let a spy agency safeguard us domestically at home on the internet? I’m not sure if there’s a good answer to how would I balance the reality that it’s a totally insecure, wild, wild west on the Internet, with the idea that the privacy and anonymity of the Internet, in many countries, is really important.

article thumbnail

6 Reasons Your Business Needs A Web Presence To Start

Startup Professionals Musings

These days, if your startup does not have an Internet home base up and running, you are not ready for business or potential investors. There should be no doubt that an Internet presence is as basic to success in business today, as brick and mortar was a hundred years ago. Viral marketing needs a website.

Web 349
article thumbnail

7 Startup Marketing Strategies To Bring In Customers

Startup Professionals Musings

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising.

article thumbnail

7 Ways To Attract Customers Without Viral Marketing

Startup Professionals Musings

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Scott, published a book a while back that I like, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising.

Viral 120