A Place To Call Your Own: Building Your Brand’s Vertical Social Network
YoungUpstarts
MAY 4, 2015
Here are the reasons why you should create a “vertical” social network for your brand: Create a more personalized social experience. If someone types a question about your company into a search engine or a social media site, you often don’t know if they received the correct response — or any result at all. Better spot customers’ needs.
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