Growth Marketing: The Skills and Frameworks You Need
ConversionXL
FEBRUARY 3, 2022
These experiments could include: Identifying highest performing pages or content and creating more like it; Testing new calls-to-action by aligning offers with the funnel; Evaluating new tools or widgets to serve those calls-to-action, such as OptinMonster or Sumo. Reverse engineer what already works and run experiments over the long-term.
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