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6 Startup Lessons Learned By Passionate Entrepreneurs

Startup Professionals Musings

Over my many years of mentoring aspiring entrepreneurs and business professionals, I often hear a desire to start a new business, with a big hesitation while waiting for that perfect idea and perfect alignment of the stars. Most aspiring entrepreneurs don’t have the resources alone to “bootstrap” or fund their new business alone.

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7 Likely Criticisms Every Founder Needs To Anticipate

Startup Professionals Musings

In my role as an advisor to entrepreneurs, I often find founders who have such conviction and passion for their new idea, that they can’t believe anyone could challenge it. The best entrepreneurs and business professionals learn to anticipate these push-backs before they happen, and respond calmly and effectively.

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The Demographics Of New Venture Founders Are Changing

Startup Professionals Musings

Contrary to what you might guess, the highest rate of small business and entrepreneurial growth over the last few years is not Gen-Y upstarts, but Boomers over the age of 50, now called encore entrepreneurs. One new incentive is the falling transaction costs and barriers to entry for entrepreneurs of every age. In the U.S.,

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8 Business Realities Every Entrepreneur Needs To Know

Startup Professionals Musings

How many entrepreneurs do you know that “almost” made it big? Surveys show that entrepreneurs are among the happiest people in the world, despite the challenges. As an advisor to many entrepreneurs and startups, I’m always looking for early signs that usually lead to an “almost” success, but I have found them hard to pin down.

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8 New Business Keys To Success For Real Entrepreneurs

Startup Professionals Musings

The rate of new entrepreneurs increased between 2013 and 2021, from 280 to 360 out of 100,000 of the adult population. Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. The cost of social media done well is low.

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7 Leadership Opportunities Founders Must Never Ignore

Startup Professionals Musings

I hear too often from business owners and entrepreneurs that they are bombarded by so many requests and problems, that they have trouble sorting out the daily crises from opportunities with a major payback for the business. Every business owner and entrepreneur has to be the role model for trust, a good moral compass, and ethics.

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Founder Interview: Salo Sterental, Co-Founder of SoStereo, Marketing with Music

The Startup Magazine

As part of our Founder interview series , The Startup Magazine caught up with Salo Sterental, Co-Founder of the SoStereo, a marketing firm that enables brands and artists alike to unlock the marketing power of music. Salo: Zumba Fitness approached Beto (my co-founder) and I with a unique problem.

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