Startup Professionals Musings

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10 Outside Staffing Quotes True Entrepreneurs Avoid

Startup Professionals Musings

These days, it is almost impossible to find a small business where everything is done at the home location, by full-time employees. These approaches allow your startup to grow more rapidly, save costs, but costly mistakes can lead to business failure. As with real estate, it’s still about location, location, location.

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5 Steps On The Success Path For Every Small Business

Startup Professionals Musings

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. That sounds to me like the recipe for business success that every entrepreneur and investor is looking for. Marty Zwilling Published by Xerox Small Business Solutions on 04/06/2017.

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Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” His business has since closed, but his mindset is still out there.

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6 Keys To Marketing That Many Entrepreneurs Overlook

Startup Professionals Musings

Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. Marketing ,” which provides some pragmatic marketing tips for small businesses as follows: Don’t tell customers how great you are. entrepreneurs need to focus more on who they are marketing to and why.

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The Demographics Of New Venture Founders Are Changing

Startup Professionals Musings

Contrary to what you might guess, the highest rate of small business and entrepreneurial growth over the last few years is not Gen-Y upstarts, but Boomers over the age of 50, now called encore entrepreneurs. One new incentive is the falling transaction costs and barriers to entry for entrepreneurs of every age.

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7 Advantages That Local Small Business Owners Enjoy

Startup Professionals Musings

It seems that most of you entrepreneurs I meet in my role as business advisor are convinced that starting a new business requires equity investors, exponential growth, and a plan to go public via IPO. If your passion is customers, you definitely will be happier as a lifestyle entrepreneur.

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7 Key Entrepreneur Habits Highlight Execution Ability

Startup Professionals Musings

As a small business and startup advisor, I find that entrepreneurs often love to talk about their latest idea, but not their execution. Like most investors, I’m convinced that success in business is more about the plan and the person than the idea. Tie executive titles and organizations to business roles.