A Smart Bear: Startups and Marketing for Geeks
JULY 4, 2011
This guest-post is from Joannes Vermorel, founder of Lokad which produces sales forecasts for off-line companies. At the same time, I personally observed at the startup incubator of Telecom ParisTech the impact of one co-founder leaving his company after 18 months. He has a personal blog about cloud computing. is here to stay.
A Smart Bear: Startups and Marketing for Geeks
DECEMBER 21, 2009
Okay okay, "Planning == Bad," but the supposed benefits of planning are still important: designing for profitability, understanding your customers and competitors, focusing your attention, deciding what's worth doing next, changing directions, and ensuring the founders agree on important issues. Cartoon by Andertoons. It could be an intern.
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A Smart Bear: Startups and Marketing for Geeks
APRIL 28, 2014
As the founder of WP Engine, I receive weekly emails from startups proposing a “win-win” deal. “Maybe,” thinks the startup founder, “I can tap that ass. “Maybe,” thinks the startup founder, “I can tap that ass. So far, approximately zero have resulted in an successful deal.
A Smart Bear: Startups and Marketing for Geeks
DECEMBER 14, 2009
From David Cowham , Bessemer Venture Partners: "Nothing slows down a VC as much as a comprehensive business plan.". From Business Insider , Kevin Ryan, founder of six companies, says "I don't do a detailed plan. From Venture Hacks , a great blog written by entrepreneurs-turned-VCs: "Don't send a business plan to investors.
A Smart Bear: Startups and Marketing for Geeks
AUGUST 28, 2012
Subject: Announcing new pricing for ${product} This is ${name}, founder of ${company}. I’ve coached a handful of founders through this process, using this technique. They don’t share your goals, they’re not acting as partners, they’re not aligned with your own long-term success. There, that was easy.
A Smart Bear: Startups and Marketing for Geeks
DECEMBER 20, 2010
A year after leaving Smart Bear, having talked with dozens of startup founders about their marketing woes, I realized 100% of them needed the marketing-measurement engine I built at Smart Bear. Startup founders in my town of Austin were the most obvious target because it was easy to take them to lunch. There's the magic moment!
A Smart Bear: Startups and Marketing for Geeks
NOVEMBER 15, 2010
This post is by Scott Edward Walker , the firm's founder and CEO. It is here where my father began his 15-year journey from entry-level engineer at Western Union to founder and CEO of Walker Telecommunications Corporation , a NASDAQ-listed public company. This post is by Scott Edward Walker , the firm's founder and CEO.
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