Traversing No-Man’s Land, The Go-To-Market Phase
YoungUpstarts
JUNE 1, 2019
This is the second in a three-part series that aims to help you understand the Traction Gap Framework® – a step-by-step approach that startup teams can use to go from ideation to preparing to scale. Read on to find out what exactly the “gap” in the Traction Gap Framework is and why traversing that gap is so critical to your success.
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