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Why You Should Embrace Opposing Views at Your Startup

Both Sides of the Table

“My desire for this “Opposing Views Reader” is related to my concern about information cascades. Let’s see if there is anything we can learn about our behavior – good lessons or bad ones – that will inform our product design in the future.” Do we have the wrong PR firm? Check it out.

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Beware The Consultant

infochachkie.com

For instance, if a consultant proposes to help you with public relations, pay them a commission equivalent to the greater of a flat fee per story placed or a percentage of revenue generated from the PR coverage. Such positions include: PR, Sales, Product Development, Lead Generation, Strategic Planning, Fund Raising, etc. Consultant.

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How to Have the Best Opening Day Ever

Up and Running

Tom Smith of Insights From Analytics recommends doing PR outreach to local media and sharing your story. It’s always a bonus to be able to leverage coverage and information with paid advertising—be it social, PPC, or traditional,” says Erin. Don’t forget paid advertising. Consider holding a VIP night or soft opening.