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Founder Interview: Abraham Gin on Entrepreneurs and Leadership

The Startup Magazine

Our focus revolves around the LinkedIn lead generation by optimizing their profiles, scaling their approach and sourcing employees, therefore creating lead opportunities through a social media platform, such as LinkedIn. In addition, we also focus on a LinkedIn lead generation.

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Seven Things Your Customers Can Do Better Than You

YoungUpstarts

Energize your online and social media marketing. Many firms are getting nowhere with their web and social media marketing efforts. In 2011, Salesforce.com cut traditional lead generation spending by 69 percent while increasing spending on customer videos (by 1,300 percent) and social media.

Customer 158
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How To Write “Compelling” Copy When You Don’t Have An Audience.

ConversionXL

Laura Roeder of LKR Social Media ran an A/B test using Visual Website Optimizer on her homepage to see if changing the sub-headline copy directing visitors to sign up for her newsletter would better conversions. Harvest multiple types of reviews. It may not seem like a lot but your next great headline might be hidden there.

Audience 123
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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

“We’re using … TinyLetter for our “Content Newsletter” … and Buffer to schedule social media posts. Point Nine Capital uses Mention for media monitoring. I use Hootsuite to coordinate my social media activity, which consists of Teten.com, PEVCTech.com , Linkedin , AngelList , and (passively) Twitter and Facebook. Her answer? ‘I

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10 Best Practices for Better B2B Website Experience

ConversionXL

Here are some ideas about of how you can apply 10 Jakob Nielsen Usability Heuristics to lead generation websites in the B2B or high consideration B2C realm, where there isn’t necessarily any transactional functionality, e.g. e-commerce, user registrations, etc. That’s an important distinction. Techport 13 does it right.

B2B 48