A Smart Bear: Startups and Marketing for Geeks

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How do I figure out who my next important hire should be?

A Smart Bear: Startups and Marketing for Geeks

The question is: How do you decide what role is most important to hire for? If I hire someone to do X, I’ll have time for Y and Z. Hire the best person for that role. Examples: You hire the VP of Engineering for Facebook. You hire a super-effective VP of Sales , would that 10x sales in the next 12 months? (If

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A Scorecard: Should a decision be fast, or slow?

A Smart Bear: Startups and Marketing for Geeks

But some decisions should not be made in haste, like a key executive hire , or how to price , or whether to raise money, or whether to invest millions of dollars in a new product line. How do you know when your current decision should be made slowly: contemplative, collaborative, deliberate, data-driven, even agonizing?

Engineer 264
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Startup Therapy: Ten questions to ask yourself every month

A Smart Bear: Startups and Marketing for Geeks

More than that, knowing your "padding" as I used to call it is helpful in making decisions like "Can I afford to try this Risky Expensive Thing," such as making your first hire or trying a $20,000 media blitz. That's OK, that's not the point of this question.

Startup 315
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Capturing Luck with “or” instead of “and”

A Smart Bear: Startups and Marketing for Geeks

Can you hire someone you’ve worked with before, or build something sustainable without hiring? For example, can you pick a large and growing market? Can you compete in a niche where incumbents don’t care or cannot move quickly?

Affiliate 245
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Imbalanced People

A Smart Bear: Startups and Marketing for Geeks

A great writer (content marketing, social media) versus 100 average bloggers. Now, if you understand this universal, timeless, human rule, you then realize you cannot afford to hire anyone less. Because they’ll come up with ideas and implementations that 100 others wouldn’t. This is approximately true everywhere.

Engineer 257
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The wrongness of relativism

A Smart Bear: Startups and Marketing for Geeks

the darlings of the news media, and this is not a path to finding good answers. “It’s not fair,” we all said to ourselves. That was before WhatsApp sold for 19 billion dollars, with 55 employees. You’re the captain of this ship , and you’re navigating your own waters. Don’t forget it.

Metrics 246
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Guest post round-up

A Smart Bear: Startups and Marketing for Geeks

How to get hired at a startup and. Still, no matter which side of the table you're on, this is useful for your hiring process. Tags: Essays Guest Posts hiring investment strategy writing. I wrote up the full behind-the-scenes story. How to write a cover letter that actually gets read. WorkAwesome).