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When Employees Misinterpret Managers

Ben's Blog

When I ran Opsware, we had the non-linear quarter problem also known affectionately as the hockey stick. The hockey stick refers to the shape of the revenue graph over the course of a quarter. Our hockey stick was so bad that one quarter, we booked 90% of our new bookings on the last day of the quarter.

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Lessons Learned: Validated learning about customers

Startup Lessons Learned

Every board meeting, the metrics of success change. Products can find sources of validation with impressive stats along a number of dimensions, such as high engagement, viral coefficient, or long-term retention. This wasn’t very impressive, but we had two things going for us: A hockey stick shaped growth curve.

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The Coming Zombie Startup Apocalypse

This is going to be BIG.

Instead of paid acquisition fueling an up and to the right hockey stick, these companies would grow organically. Retention, referral and growth hacking experts would be in high demand, asked to squeeze blood from a stone in order to grow a userbase without paid acquisition. Each month, they''d tick up just a little bit.

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Webinar Recap: 14 Tips on How to Pitch and Get Funded

Up and Running

Food, technology, bioscience, services, you need to know the metrics for your model. I’m going to share what the metrics are for a SAS business, which is software as a service, and that’s what we are here at LivePlan, so these are the things that we track on a daily basis. You want to explain those inflection points.

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CXL Live 2019 Recap: Takeaways from Every Speaker

ConversionXL

There are tons of metrics you can monitor: Conversion rate; Bounce rate ; Click-through rate ; Pageviews; Lead captures; Purchase conversion rate. Setting up your experiments for success: Define success metrics. Statistical ghost: When you think your test has impacted your metric, but in reality there’s no impact.