YoungUpstarts
NOVEMBER 28, 2013
The vice chairman of the holding company that includes Revlon said in the Wall Street Journal : “[W]e aren’t going to spend $30 million to launch a deodorant.” The initial costs of entry, especially for marketing, will be prohibitive.
YoungUpstarts
SEPTEMBER 18, 2013
The vice chairman of the holding company that includes Revlon said in the Wall Street Journal : “[W]e aren’t going to spend $30 million to launch a deodorant.” The initial costs of entry, especially for marketing, will be prohibitive.
crowdSPRING Blog
NOVEMBER 2, 2012
Why Ad Holding Companies Should Act More Like VCs | Advertising Age - [link]. Brands Will Become Media: Here’s How | Logic+Emotion - [link]. Why Agencies Could Win the Talent Fight with Startups | Digiday – [link]. 7 Social Media Mistakes that Can Keep Your Content from Going Viral - [link]. Advertising Age - [link].
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