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Paywalls, SEO, and the Need for a Damn Good Brand

ConversionXL

In both instances, search engines have access to the full article content—either in the HTML or within structured data—while user access is restricted. From a technical standpoint, metering is simpler—search engines can always access the full content of the article in the HTML. You can verify the real Googlebot for your site.).

SEO 122
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The Advanced Guide to Transactional Emails That Convert

ConversionXL

In fact, as Justin Fyles of Intrepid explains, they aren’t even developed in the same way… Justin Fyles , Intrepid : “A marketing email with dynamic content is typically a static HTML email with simple tags for recipient-specific information that get merged with customer lists. Use a dedicated IP for transactional emails.

Email 48
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Progressive Web Apps: What Do Marketers Need to Know?

ConversionXL

Several digital titans— Twitter , Forbes , Uber , Alibaba , AliExpress —have already switched to PWAs, and there’s a growing collection of case studies that show the positive effect of PWAs on marketing KPIs : conversions, revenue, time spent, engagement, re-engagement, leads, etc. Play the 2048 game in your browser. Why is SEO a challenge?

Web 103
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How To Bootstrap Your Startup

www.readwriteweb.com

Our development was a particularly complicated build requiring 5 developers, a systems architect, an html coder, a SQL specialist, 4 testers, 2 designers, a graphic designer, a project manager and a security specialist. It is often said that bootstrapping is cheap. But producing a professional and slick product costs money.

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The Web is Against the Ropes, But it’s Not Dead

Both Sides of the Table

The start of the argument is that you need to separate using the Internet into “infrastructure & cloud services&# (basically the protocols of the Internet such as HTTP, TCP/IP, SMTP, etc. + web storage, elastic computing) from how you consume the Internet as a user (the front end – HTML). non-mobile).

Web 300
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7 Incredible Web Design, Branding, Digital Marketing Experiences

Occam's Razor

They use geo/ip to work out where I am. And it is as if html has not been invented. Don't you love happy customers and big revenues? I press a button and – boom! – Music! Tied to one of 5 things almost all of us are likely to want to do at the moment we visit Songza. It is not that hard to do this.

Web 164
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7+ Under-Utilized Google Analytics Reports for Conversion Insights

ConversionXL

If traffic from one particular source or device behaves significantly different than the rest, it’s enough to screw up your test data completely – and thus also what you’re taking away from the test; in terms of insight as well as revenue. Case study: The impact of HTML delay on mobile business metrics [link].com/2011/11/23/case-study-

Analytics 131