In-Text Links Are Just The Tip Of The Iceberg In Web Publishing
Feld Thoughts
JUNE 27, 2012
We all distinctly remember the days of the primitive HTML pages we’d surf in our early browsers — gray page backgrounds and purple links. This publisher then runs a never-ending fire drill with their sales, SEO and yield management teams to fulfill those obligations with their advertisers. We clicked. And the Internet grew.
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