A Smart Bear: Startups and Marketing for Geeks

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“Fantastic” beats “efficient”

A Smart Bear: Startups and Marketing for Geeks

The convenience of online shoe shopping is a game-changer — to the tune of billions of dollars of revenue — but how could they make up the costs ? Traditional businesses drenched in outdated notions of the value of intellectual property would be horrified to learn that we give away our software for free.

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How to value your company for sale (Part 1)

A Smart Bear: Startups and Marketing for Geeks

They’ve heard rules of thumb like “A growing software company is worth 5 times their trailing 12-months revenue.&# Even narrowing the field as much as feasible, revenue multiples varied between 1.2x The “Multiples&# argument does work well in industries where company’s growth and revenue is highly predictable.

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