Both Sides of the Table

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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. So why is online video such an attractive market to build a startup? As I point out frequently, people want to consume video. We like sight, sound & motion.

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Why Online Video Just Took One More Big Step to Legitimacy

Both Sides of the Table

Anyone who reads this blog frequently will know that I am a big believer in low-cost video content and specifically the power of YouTube as a content creation & distribution platform. The future of the Internet is video. The industry finally has one of their own at the helm of the largest YouTube network. hours of TV / day.

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The Most Interesting Online Video Trend

Both Sides of the Table

By now many of you know the Harlem Shake but what you may not appreciate is the broader trend behind the video and it has mirrored my general views on how TV will work in the future. Global audiences of prosumer video producers will create content that is viewed by global audiences in numbers far in excess of traditional TV.

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Is Silicon Valley Really Coming to an End?

Both Sides of the Table

1) has escaped the attention of the major Internet companies, which are better run than ever before; (2) is capable of being launched and proven out for ~$5M, the typical seed plus series A investment; and. (3) ” He gives a nice little 6-minute video interview on Bloomberg reinforcing these ideas. As I point out in my video.

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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

Many people don’t realize that the majority of the monetization of the Internet originated in Los Angeles but was perfected in Silicon Valley. The monetization engine of the Internet that powers the most profitable business perhaps in history was invented and perfected in Los Angeles and is what you now know as Google Ad Words.

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Social Networking (the Shorter Version) Past, Present, Future

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). The Bridge Between Online Services & The Internet. It preceded the WWW but then become the onramp to the Internet for newbies.

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

Link has a summary of his argument plus a great video). Everything we were taught pre-Internet is still relevant. They had a viral promotional technique that encouraged your friends to download their app to watch a video they posted and a channel (Facebook) that was trying to grow its video audience. Underbelly.

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