hear lots of excuses from startup founders, like “I’m too busy,” concern over IP security, can’t afford an agency, and it’s too early. As an entrepreneur, it’s never too early to start selling yourself and your idea. The result is they get no feedback, no credibility, no visibility, and no investors until months later than they expect. MORE >>

Longer-term, enhanced product value begets superior company valuation through your organization’s intellectual property (IP) portfolio. Continuous innovation is required to survive in all businesses, beginning with a startup, and increasing in importance as your business matures. Brands. This is an imperative. No risk, no innovation. MORE >>

hear lots of excuses from startup founders, like “I’m too busy,” concern over IP security, can’t afford an agency, and it’s too early. As an entrepreneur, it’s never too early to start selling yourself and your idea. The result is they get no feedback, no credibility, no visibility, and no investors until months later than they expect. MORE >>

Intellectual property (IP). All too many startups are founded simply on the basis of a new and exciting technology invented by an industrious technologist. The right approach is to start by solving a problem causing real pain to a large number of customers willing to pay real money for a solution. To capitalize on strengths and opportunities. MORE >>

would like my sweat equity and existing IP to be the risk that I incur without also risking an asset that could easily represent the majority of my total assets. I always love to get questions from my readers, and I answer them all, but sometimes I feel like the “Dear Abby’ for entrepreneurs. He has a Masters in his education field. MORE >>