A Smart Bear: Startups and Marketing for Geeks

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Smart Bear Live 7: More from AZ Disruptors

A Smart Bear: Startups and Marketing for Geeks

They now do extra- merchandise so fan selling other fans merchandise that they made but this time with IP rights and everybody makes money, which is pretty cool. But they had the exact same problem. That they had to sell the band on it. One thing I learned from there, is that the manager is the first step.

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