Alba’s Honest Co. Files for IPO Amid Pandemic-Fueled Demand
- Bloomberg reported in January valuation at about $2 billion
- Morgan Stanley, JPMorgan, Jefferies are advising Honest
Jessica Alba
Photographer: Mat Hayward/Getty Images
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The Honest Co., co-founded by actress Jessica Alba, has filed to list on the Nasdaq in an initial public offering.
The Los Angeles-company said in a prospectus to the U.S. Securities and Exchange Commission on Friday that it will seek a listing size of $100 million, a placeholder amount that will likely change.