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Why Startups Fail - 20 Top Reasons Gleaned from 32 Startup Failure Post-Mortems

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spent $20 million to get back to the same revenue that I had when I was CEO. created a vastly higher cost structure; I had 80 people mostly on base salaries under $100,000 and was bringing in revenue at the rate of $20 million annually. spent $20 million to get back to the same revenue that I had when I was CEO.